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After asking members of the Internal Communications Community how they would explain what they do to a nine year-old, UK based Employee Engagement agency, Involve, produced a short film featuring a nine year-old girl explaining what her father does all day and the difference that a ‘lady with shiny shoes’ (a new internal communications manager), has made to his company.

It’s a fun yet clear look at what communications professionals do all day.

You can view the animation on You Tube: ‘What do people do all day?’ >

Melitta

That’s the focus of a new whitepaper from ThoughtFarmer, a Canadian based intranet development company.

More and more research is proving that happy employees are more productive and can drive positive business outcomes through their attitudes and desire to go ‘above and beyond’ to ensure business success.

In this document, ThoughFarmer not only explain how a social intranet can help improve engagement, but also give a lots of facts and figures to demonstrate the importance of  engaged employees - giving some good ammunition to those wanting to convince a reluctant CEO or CFO that there are real tangible productivity gains that can be made by having a social intranet. The white paper also includes a number of intranet examples.

You can download your copy of the whitepaper from the ThoughtFarmer website.

Melitta

When the video of a deliveryman tossing a fragile package over a gate went viral at the end of last year, FedEx didn’t recoil – it responded. Giving a great example of how to overturn a PR disaster.

Rather than ignore the unfortunate incident, Matthew Thornton, III, senior VP of FedEx Express U.S. Operations, released a blog post and YouTube video of his own expressing his personal disappointment and embarrassment before explaining what the company has done for the customer since and the steps they are taking to avoid such incidents in the future.

To watch both videos, read the full story on PRDaily >

Melitta

See our career page for the latest communication career opportunities in the region, including an exciting new position for a senior internal communications professional in the wealth management sector.

Current postions include:

  • Senior Internal Communications Business Partner, Geneva
  • Press & External Relations Manager, Lausanne
  • Communications Officer, Geneva
  • And two intern positions

Go to our Careers page >

Good luck!

Facebook has released the results of a study it conducted looking into which types of posts draw the most most engagement—“likes,” comments and sharing. The company looked specifically at journalists’ pages and the activity they prompted from readers.

Some of the results are as you might expect, with posts that include questions or photographs attracting the most comments, but there were also some interesting results that can help other companies and bloggers to boost activity relating to their own posts.

For example, the study found that comments posted later in the week, between Thursday and Sunday, those including personal reflections and comments with four to five lines sparked the most interest and feedback from readers.

For more highlights from the study, visit www.facebook.com

Melitta

The Geneva Communicators Network is a platform to exchange views, news and information for communication professionals working in the Geneva region, Switzerland. Currently the network has over 900 members including professionals from the PR, communications, media and marketing fields, more info>>

Event photos

Your Voice as a Communications Tool - 25 January 2012

Your Voice as a Communications Tool - 25 January 2012

Your Voice as a Communications Tool - 25 January 2012

Your Voice as a Communications Tool - 25 January 2012

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