Lunch event – from static to interactive content – 8 December 2023
From static publications to interactive content: the experience of the International Trade Centre
How do organisations make the leap from static publications content to dynamic content online? Natalie Domeisen will explain how the International Trade Centre has created engaging content on trade and development integrating text, video, animations and more. Natalie will share her experiences, focusing on opportunities and challenges for people looking to expand their organization’s multimedia capacity and impact.
The presentation will be followed by working groups to discuss challenges and opportunities. Please feel free to send examples of multimedia publications in advance (genevacom@gmail.com) – we’ll be happy to compile them for those attending the lunchtime presentation.
Date: Friday 8 December 2023
Time: 12h30 to 14h00
The Swiss Press Club, Domaine de Penthes, Chem. de l’Impératrice 18, 1292 Pregny-Chambésy, Geneva
Fee: CHF 30.- per person includes drinks and snacks
About the speaker: Natalie Domeisen is the Head of Corporate Events and Publishing Programmes at the International Trade Centre. Natalie has extensive experience as a public affairs and communications professional in the international trade and development sectors, working across a range of areas including strategic communications, community outreach, publishing, pitch training and media relations.


































The 





About the speaker: Michael J. Jordan is currently a Lausanne-based Specialist in Global Communications, Media Relations, Staff Training & Executive Writing. He has lived on four continents, working across three industries. As a Foreign Correspondent, he’s a former UN correspondent who’s also reported from 30 countries in Eastern Europe, Central Asia and Southern Africa, for major media like Foreign Policy, French news agency AFP, the Christian Science Monitor and South Africa’s Mail & Guardian. As a Visiting Professor, he’s taught International Journalism from New York to Prague to Hong Kong; most recently, at top Chinese universities in Beijing, Shanghai and Hangzhou.