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Roundtable: The Future of Business – Focus on China

A roundtable taking place in Geneva that may be of interest to readers:

Roundtable: The Future of Business: Focus on China

Tuesday 20 March 2007, 6 p.m.

Ramada Park Hotel, Avenue Louis-Casaï 75-77, Genève-Cointrin 1216

As part of the Future Series, the International University in Geneva, Geneva Women in International Trade and the Swiss-Chinese Chamber of Commerce present a roundtable:

With over one billion residents, China is the world’s biggest market. What are the cultural, political and economic challenges of doing business in China? What opportunities exist and “lessons learnt” that can be drawn from successful businesses in China?

Panel members:

– Phyllis Koessler, International Marketing Consultant, China and Asia Pacific Specialist

– Yuefen Li, Senior Economic Affairs Officer, United Nations Conference on Trade and Development

– Hans J. Roth, Consul General, Consulate General of Switzerland in Hong Kong

Entry fee: 25 CHF (15 CHF for GWIT & SCCC members and IUN Alumni)

Register online:

http://www.iun.ch/index.cfm/en/iun/news_events/registrationform?id=45

Glenn

By | March 1st, 2007|Other events|Comments Off on Roundtable: The Future of Business – Focus on China

Geneva Event – Learn more about “Second Life”

WEForm second life presence

Arvetica, the Geneva business strategy consultants are offering an “Arveticast” (presentation and apero) on the evening of Thursday 1 March  2007 on the subject of “Second Life” – the new internet-based virtual world.

The agenda will be the following:

1. understand Second Life:

  • what is it?
  • who uses it?
  • why is it so popular?

2. explore the Second Life business space:

  • what are big companies doing there?
  • what business opportunities can we imagine?
  • what are the benefits and risks of being there as a company?

3. design a Second Life presence:

  • how do you approach building a SL presence?
  • what are some of the pitfalls

4. implement your Second Life presence:

  • what resources do you need?
  • which process could you use to establish a Second Life presence?

 Learn more about the event and register online here>>>

By | February 16th, 2007|Other events|Comments Off on Geneva Event – Learn more about “Second Life”

LIFT07 Update

For those of you who couldn’t make it to LIFT07, catch up with the conference on the flow blog.

If you are interested in the area of evaluation, I presented a workshop at LIFT07 on “Do-It-Yourself Monitoring & Evaluation” – you can see the presentation slides here (pdf-690 kb).

Glenn

By | February 9th, 2007|Other events|Comments Off on LIFT07 Update

Blogs & Social Media: Opportunities or Risks for Corporate Communications

As one of the authors of this blog, I was invited to make a presentation at the Factiva Expert Series in Geneva.  For all those interested,  here is my presentation:

Blogs and Social Media -Opportunities or Risks for Corporate Communications? (pdf – 2mb)

During the presentation, I mentioned this excellent guide (pdf)  which explains social media (wiki, blog, podcast, social bookmarking, etc.) and its relevance for communications / PR.

Glenn

By | January 30th, 2007|Other resources|Comments Off on Blogs & Social Media: Opportunities or Risks for Corporate Communications

Geneva conference in Zurich

“Towards a new world governance: what role for Geneva?”In the context of its programme entitled “The Observatory”, the Fondation pour Genève is running a conference/debate together with the “Hebdo” in Zurich on 7 February 2007.The subject will be “Towards a new world governance: what role for Geneva?”. This first event of the Fondation pour Genève 2007 programme is to expose the people in Zurich to the new international paradigm shift in Geneva and to discuss the repositioning of Switzerland in the concert of nations.For further information, contact: info@fondationpourgeneve.ch

Patricia

By | January 29th, 2007|Other events|Comments Off on Geneva conference in Zurich

LIFT07 – 100 places left

LIFT 07,  a conference about the communications, new media, 7-9 February is nearly full. If you want to to the conference, highly recommended by the Geneva Communicators Blog, you might want to register now (only CHF 395).

Some of our favourite speakers:

 Sister Judith Zoebelein
Editorial director, Internet Office of the Holy See

Jaewoong Lee
Founder of Daum Communications Corp., Asia’s largest Internet platform

Check out the complete program here >>

Glenn
 

By | January 24th, 2007|Other events|Comments Off on LIFT07 – 100 places left

Presentation & Apero: Long Tail – The End of Mass Markets?

Arvetica, the Geneva business strategy consultants are offering an “Arveticast” (presentation and apero) on the evening of Thursday 15 February 2007 on the subject of the very popular business book “The long tail –  why the future of business is selling less of more”:

Alex (of Arvetica) will briefly explain the concept of the long tail and focus on its implications for executives and the businesses they manage. In a nutshell, the Long Tail explains that profits are increasingly made in a mass of niche markets as opposed to markets dominated by blockbuster products for mass markets.

Learn more about the event and register online here >>

By | January 17th, 2007|Other events|Comments Off on Presentation & Apero: Long Tail – The End of Mass Markets?

Have a look at new posts on the careers page

The International Federation of Pharmaceutical Manufacturers and Associations is looking for a Communications Assistant. More information about this, and other jobs on our careers page.

Good luck!

Patricia

By | January 14th, 2007|Careers|Comments Off on Have a look at new posts on the careers page

New Association for Communicators working in the luxury sector

If you are a communicator working in the luxury sector, then you might be interested in this new association set up in Geneva “Association des professionnels de la communications dan le domaine du luxe”.  They aim to encourage an exchange of experiences and information through conferences and events for communicators working in the luxury sector. Further information is found on their website (in French)>>

Glenn

By | January 10th, 2007|Other resources|Comments Off on New Association for Communicators working in the luxury sector

Article in the International Herald Tribune

Vivendi sees more value in media than mobiles
http://www.iht.com/articles/2007/01/07/business/viv.php

PARIS: With a portfolio of companies from mobile phone operators to record labels, the French company Vivendi may uniquely straddle the converging worlds of media and communications.

But unlike many investors who are pouring funds into mobile telecommunications, the Vivendi chief executive sees the future of the company more closely tied to the media side of the equation.

“In telecoms, the opportunities are rare, and there are no real cross-border advantages,” the executive, Jean-Bernard Lévy, said during a meeting last week with journalists. “You find the limits are quickly reached on a national level.”

By | January 8th, 2007|Other resources|Comments Off on Article in the International Herald Tribune