GCN Lunchtime Seminar, Friday 13 April 2018
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The eCom Geneva exhibition is the largest event dedicated to the web, eCommerce, mobile and digital marketing in French-speaking Switzerland. The 8th edition will take place on April 24-25, 2018. 4,000 trade visitors will come to meet 250 companies (75% Swiss, 25% foreign) and will attend 120 themed conferences, keynotes and workshops.
The exhibition offers to its trade visitors a rich and varied program of themed conferences, an exhibition area, workshops, business meetings and training sessions.
This is a must attend event for company directors and managers responsible for digital, web and mobile, eCommerce, eBusiness, marketing and communication, IT, etc.
Not to be missed: 4 other parallel events
SMARC (new event dedicated to marketing and customer relation)
Swiss IT Business (SITB), the exhibition dedicated to business software and IT solutions
The BI Swiss Forum (BISF) with a conference room exclusively dedicated to BI and Big Data
Retail Expo, event dedicated to retail and point of sales
A unique concept: 2 days, 5 reunited professional events, one visit, 1 same visitor badge. A true 360-degree experience.

The 2018 edition of the World Communications Forum – Global “Communication Power” will take place on 21-22 March 2018 at Rue de Saint-Jean 98 in Geneva.
The goal of the Forum is to unite trend-makers and influencers from the global communications elite and provide a platform for discussion focused on the future development of communications and their role in business, society and politics; to provoke in-depth analysis of the form and content of interaction between business, media, and society, on the one hand, and the state, on the other.
Some highlights from the programme include:
Purpose
The Defeat-NCD Partnership invites web designers or design agencies to re-develop, design and host the Partnership’s website, which can currently be found at https://defeat-ncd.org.
This RFP provides potential bidders with an overview of requirements they are expected to deliver on and criteria against which their proposals will be assessed. Vendors are expected to complete the task according to the set timeline and within the cost that is agreed. It is understood that details may be subject to change upon vendor recommendation and / or research of more optimal solutions. In your proposal, please feel free to make such suggestions.
The vendor team is expected to include fluent English language skills and good availability to interact with the Defeat-NCD Partnership manager for this project as it proceeds.
Project Overview
The Defeat-NCD Partnership has a website that needs to be re-designed and restructured, in terms of text, pictures, layout and navigational structure. The deadline for this project is 5 April 2018.
Background
The Defeat-NCD Partnership is addressing one of the most significant global health problems of this age: premature death, sickness, and disability from selected non-communicable diseases, primarily diabetes and hypertension. It aims to reduce the burden on resource poor countries through increased access to a range of interconnected essential services and resources with a focus on treatment.
The focus on diabetes and hypertension is justified by their huge public health significance. On their own, and especially in combination, these cause by far the most global NCD deaths – some 1.6 million deaths yearly are attributed to diabetes, and 5.7 million are attributed to hypertension (out of some 17.7 million from cardiovascular conditions more broadly).
The Partnership is focusing initially on diabetes and hypertension, and expanding to other NCDs when feasible and working with governments, multilateral agencies, civil society, philanthropic foundations, and the private sector.
The Partnership works by mobilising global knowledge, tools, capacities, and finances to benefit resource-poor countries according to their specific needs and defined NCD action plans. This includes the populations of humanitarian concern that are hosted by them. The priority focus is on the 49 least developed and low-income countries with technical capacity building support also available to a further 43 lower middle-income countries.
The Defeat-NCD Partnership prioritises countries according to their development and income status. Top priority is being given to the least developed countries, as defined by the United Nations, and lowincome countries, as defined by the World Bank. The selected vendor will be given more detailed information to enable them to better understand the work of the Defeat-NCD Partnership.
Project Goals
All proposals submitted as part of this RFP need to reflect the following requirements:
Proposed Sitemap

Scope of Work
Project Timeline
The deadline is April 5, 2018, with earlier completion welcome. The selected vendor will be expected to start work immediately, on notification of acceptance of the proposal.
RFP Submissions
Deadline
Selection process
Thank you to the many members who managed to attend our GCN lunch last Friday 2 March, in spite of the challenging weather.
Thank you also to Michael Gentle who gave an interesting presentation on “What the press can teach us about business writing”. Below, a few shots of the event.
Our next event will be held on 13 April at the Geneva Conference Centre (CICG). Stay tuned for details shortly.
The GCN Team

Michael Gentle, Founder and CEO, The First Three Lines, www.thefirstthreelines.com

Michael Gentle, Founder and CEO, The First Three Lines, www.thefirstthreelines.com

Questions from participants on “What the press can teach us about business writing”

Networking lunch following the presentation.

Thanks to Fiza Kahn from Safran Cuisine for her excellent catering.

#CreateEquality: Empowering Girls Through Technology is being organized by the Media Communication department at Webster University Geneva, in celebration of the upcoming International Women’s Day.
As part of our ongoing Spotlight Seminar Series, this event is free and open to the public. An apéro and informal networking reception will follow. Registrations are kindly requested in advance.
Tuesday, March 6, 2018
18:30 – 19:30
Webster University Geneva
9, route de Collex
Living & Learning Center, Commons Room
(Genthod-Bellevue stop on CFF / TPG)
SPEAKERS INCLUDE:
Veronica Birga, Chief of Section
Women’s Human Rights and Gender Section, UN Office of the High Commissioner for Human Rights
Anya Gass, Girls’ Advocacy Alliance Officer
Plan International
Hanaa Singer, Associate Regional Director
UNICEF Regional Office for Europe and Central Asia
Susan Schorr, Head, Digital Inclusion Division
International Telecommunication Union
Moderator:
Sarah Grosso, Media Communication Department, Webster University Geneva
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The Geneva-based Internal Displacement Monitoring Centre (IDMC) of the Norwegian Refugee Council (NRC) is the global leader in the provision of data, information and analysis on internal displacement. IDMC is recruiting for an 80% maternity cover post, starting in April 2018, under the guidance of the Head of our Communications Department.
1. Role and responsibilities
The Communications & Media Coordinator will be responsible for managing all media relations, content development, social media and corporate communications for IDMC and including the communications pack for the 2018 Global Report on Internal Displacement, as well as producing communications materials for online and traditional usage.
Overall responsibilities
1. Develop annual media relations strategy to ensure IDMC’s work and opinions are regularly featured in international, regional and national media outlets
2. Implement media strategy including media briefings, relationship development with journalists, missions for director, identifying opportunities for opinion pieces and articles throughout the year, drafting content in consultation with other departments
3. Manage pool of expertise writers and commission work as required
4. Develop and implement the communications plan for the Global Report on Internal Displacement
5. Develop and manage a social media strategy using innovation and advertising
6. Contribute to and help to implement IDMC’s communication and website strategies
7. Draft materials for the media, website and social media (including speeches, articles, talking points, and drafting/editing blog posts) for a variety of audiences
8. Work with Policy & research department to develop range of position statements which will be updated accordingly
9. Work with Data & Analysis department to develop articles describing projects under development and their potential
10. Work with Publications Coordinator to develop infographics and assets to illustrate the key figures produced by IDMC
11. Work with the Website Coordinator to ensure content is provided in a timely way in consultation with website page authors
12. Develop corporate materials (brochures, newsletters, quarterly updates)
13. Work with Business Development Manager to develop Appeal and Annual Report publications
14. Provide communications support to promote IDMC products via the media, website and social media
15. Carry out media briefings to coincide with key report launches or key events
Critical interfaces
2. Competencies
Context/Specific skills, knowledge and experience:
Behavioural competencies
3. Applications
Deadline for applications is 16 March 2018.
Please note that for reasons related to the procedure for work permits in Switzerland, only candidates with an EU or EFTA nationality can be considered for this role. Please send your application by email to sian.bowen@idmc.ch and please put your name in the subject title.
Make sure your application contains the following documents:
Only complete application files will be considered.

Dear Communicators,
The Geneva Communicators Network is pleased to announce our next lunchtime seminar on Friday 2 March 2018:
What the press can teach us about business writing
Ah, the press. They separate fact from fiction – then print the fiction…
Okay, that may be unfair. But love them or hate them, journalists have mastered the art of clarity. Whether it’s complex issues in science, politics or business, their articles are always easy to read and understand. The same cannot be said about many of the e-mails, proposals and reports that clog our inboxes or clutter up our desks.
What makes journalists able to write clearly? After all, they aren’t inherently smarter than the rest of us, so they must be doing something right.
Come and listen to an insightful and entertaining talk on what separates business writing from media writing. You’ll be able to borrow many of their techniques with minimal effort, and start to apply them in your own business writing almost immediately.
Date: Friday 2 March 2018
Time: 12h30 to 14h00
Location: The Swiss Press Club, Route de Ferney 106, La Pastorale, 1202 Geneva.
Fee: CHF 30.- per person includes drinks and snacks
Please register online >>
About the speaker:
Michael Gentle is the CEO and founder of The First Three Lines, a Geneva-based consultancy that teaches the essentials of business writing in focused 3-hr workshops.
He has worked in IT, project management, sales and marketing in global companies such as Apple, WorldCom, The Bank of Tokyo and Nestlé. The ability to communicate clearly and effectively was essential in allowing him to sell his ideas, products and services in highly competitive environments.
He is the author of a number of best-selling books, from Customer Relationship Management (CRM) to IT Financials, and has written numerous articles in the press, in both English and French.
Your mission
You will be responsible for the editing, maintenance and overall management of legal databases, websites and social media activities of the MENA Division, while contributing to the development and improvement of communication strategies, tools and practices.
Main duties and responsibilities:
Your profile
To apply
Please send your dossier with the reference «PODWM 2018» to opmena@dcaf.ch by 11 February 2018:

Seminar for entrepreneurs & small business owners
18:30 – Wednesday, 21 February 2018
SEMINAR DESCRIPTION:
As entrepreneurs, sometimes we need an extra visibility boost for our business, whether we are trying to sell a new service package, fill a training workshop, promote our new e-book or spread the word about our latest special offer.
Facebook Ads can be a very cost-effective promotion tool but they need to be done right to bring the best results for your money.
In this seminar, you will learn how to master Facebook Ads and will walk away with actionable tips on how to more effectively promote your business.
SEMINAR OBJECTIVES:
WHO IS THIS FOR?
This seminar will be particularly useful for entrepreneurs who have already tried creating Facebook Ads to promote their products or services but who were unhappy with the results. Entrepreneurs who are only considering creating Facebook Ads for their businesses will get a thorough understanding of how to create effective ads to reach their goals.
DATE & TIME:
Wednesday, 21 February 2018
18:30 – 19:00 Registration & Welcome drink
19:00 – 20:00 Presentation
20:00 – 21:30 Questions & Networking
MORE INFO & TO REGISTER: Please visit the event page and sign up.
ABOUT THE TRAINER:
Ekaterina Filippova, board member of the Geneva Communicators Network and owner and founder of eKat Communication works with entrepreneurs in the Lake Geneva region who don’t know how to position themselves to get clients or where to start with their online communication. She helps them build an image online that reflects them as the experts that they really are, which gets them clients, money and confidence to run their business effectively (not to mention they get to focus on the thing they love to do!).
Ekaterina has over 10 years of communication experience and holds an MA in media and communication. She works in English, French and Russian and is a frequent speaker and trainer on social media and communication.
MORE INFO: Visit seminar description page on eKat Communication website