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So far GenevaCom has created 1068 blog entries.

What motivates us?

As communicators, we know the importance of understanding our audience – but how well do we really understand what motivates people?

A video called The surprising truth about what motivates us, blows away much conventional thinking about what motivates employees, with some interesting implications – especially for internal communications.

In addition, the video is a wonderful example of engaging communication in itself. Enjoy!

Melitta

By | June 8th, 2010|Other resources|0 Comments

Mobile Mania Roundtable – 10 June – line up update

We are happy to announce a new line up of speakers and moderators for the Mobile Mania roundtable of 10 June 2010 for which the Geneva Communicators Network is media sponsor:

Speakers will now be:

Simon Silvester, EVP Head of Planning for Young & Rubicam and Wunderman EMEA

Matthias Lüfkens, Associate Director-Media, World Economic Forum

Moderator: Natalia Filchakova, consultant, New Pace Consulting SA

(Our speaker Stephane Cheikh had to drop out due to a business trip)

More about the roundtable:

Mobile Mania: The Next Interactive Revolution

Thursday, 10 June 2010, 18:00 – 20:30
Ramada Park Hotel, Geneva

The International University in Geneva & the OWIT – Lake Geneva present a roundtable:

Always on. Always with you. Always connected.

The world is changing as the cellphone becomes the computer. For any innovative marketer and communications professional, we’ve brought together experts to reflect on how thirty years after the invention of the personal computer, computing is about to get intimate.

Entry fees: normally 35 CHF but 25 CHF for GCN Members (payable at the door)

Register for the event >>

By | June 2nd, 2010|Other events|0 Comments

Public Speaking Event in Geneva

If you ever have to speak to groups of people in conferences or meetings, then an event organised by the two Toastmaster clubs in the region could help you improve your skills and inspire your public speaking to new levels.

Held on the 29 May at Webster University, Geneva, the half day event will feature workshops covering a range of public speaking skills, educational sessions with two award winning speakers and networking opportunities.

Participants can expect to:

Be inspired by speeches from Public Speaking Champions
Learn to deliver memorable presentations
Improve their sales skills, for success in business, career and private life
Participate in a do-it-yourself public speaking class
Practice their presentation skills in a supportive and friendly environment
Expand their business network

The cost of the event is CHF 35, or CHF 30 if you register by the 24 May.

> For more details and to register, visit the event website.

Melitta

By | May 17th, 2010|Other events|0 Comments

Roundtable: Mobile Mania-The Next Interactive Revolution, 10 June 2010

The Geneva Communicators Network as media partner is proud to present:

Mobile Mania: The Next Interactive Revolution

Thursday, 10 June 2010, 18:00 – 20:30
Ramada Park Hotel, Geneva

The International University in Geneva & the OWIT – Lake Geneva present a roundtable:

Always on. Always with you. Always connected.

The world is changing as the cellphone becomes the computer. For any innovative marketer and communications professional, we’ve brought together experts to reflect on how thirty years after the invention of the personal computer, computing is about to get intimate.

Simon Silvester, EVP Head of Planning for Young & Rubicam and Wunderman EMEA and Stephane Cheikh, Innovation Manager at SITA Lab will give their insight on how to take advantage of this paradigm shift.

Line up has been updated, now will feature:

Speaker: Matthias Lüfkens, Associate Director-Media, World Economic Forum,

Moderator: Natalia Filchakova, consultant, New Pace Consulting SA,

Entry fees: normally 35 CHF but 25 CHF for GCN Members (payable at the door)

Register for the event >>

By | May 13th, 2010|Other events|0 Comments

Lift conference – free events

If you are not going to the Lift Conference in Geneva this week, you can still attend some of their activities for free:

Lift Presentations @ LABEL (Tue 4, 18h)

Open talk lead by Arnaud Grobet on the evolution of our interaction with information with the evolution of media and technology. Display of Mac’s 1993 Newton, Microsoft Surface and iPad. Apéro will be provided.

Arnaud Grobet, CEO & Founder at LABEL
Etienne Mineur, Designer at Les éditions volumiques

Free registration required.

Alp ICT Venture Night (Wed 5, 17h45)

Partner event organized by Alp ICT and Etat de Genève with CTI, Creapole and The Ark.
Speakers:
• Neil Rimer, Index Ventures: current trends in investment and entrepreneurship.
• Eight Western Switzerland startups will present their products and services.

No pre-registration required, just show up.

Lift Experience by HEAD – Geneva Vernissage (Thu 6, 18h45)

Official opening of the Lift experience exposition “Mode Demo” curated by Geneva University of Art and Design with wine and snacks provided by Au Bonheur du Vin.

No pre-registration required, just show up.

Mobile Monday Switzerland #15: connected people (Thu 6, 18h)

Short presentations by some of the best MoMo luminaries in Europe will be followed by panel with other Lift10 presenters.

Free registration required.

Mémoires Informatiques Foundation event (Fri 7, 16h)

Partner event (caution: seating limited to 60). Mémoires Informatiques Foundation will be granted an exceptional collection of video games by founder of Infogrames Bruno Bonnell. To celebrate this there will be presentations (in French) followed by refreshments and snacks – and a rare collection of video games exhibited.

Only 60 seats available, register by emailing contact@memoires-informatiques.org

By | May 4th, 2010|Other events|0 Comments

Capitalizing on Effective Communication – Study

Companies that communicate with courage, innovation and discipline, especially during times of economic challenge and change, are more effective at engaging employees and achieving desired business results.

That is according to research by Towers Watson which has consistently found the firms that communicate effectively with employees are also the best financial performers.

In their 2009/2010 report titled: Capitalizing on Effective Communication, Towers Watson summarizes the findings of their 2009/2010 multiregional study and identify what companies with highly effective communication practices are doing to inform and engage their employees in challenging economic times, and shows how these practices vary around the world.

Key Findings:

  • Effective employee communication is a leading indicator of financial performance and a driver of employee engagement. Companies that are highly effective communicators had 47% higher total returns to shareholders over the last five years compared with firms that are the least effective communicators.
  • The best invest in helping leaders and managers communicate with employees. While only three out of 10 organizations are training managers to deal openly with resistance to change, highly effective communicators are more than three times as likely to do this as the least effective communicators.
  • Companies are struggling to measure the return on their investment in social media tools. Highly effective communicators are more likely than the least effective communicators to report their social media tools are cost-effective (37% vs. 14%).
  • Measurement is critical. Companies that are less-effective communicators are three times as likely as highly effective communicators to report having no formal measurements of communication effectiveness.

Download the full report via the Towers Watson website >

Melitta

By | May 1st, 2010|Other resources|0 Comments

Twitter Tools for Communications Professionals

Brian Solis, a prominent thought leader in all things social media, has created a list of the numerous tools and applications available to Twitter users. The list is regularly updated making it a useful resource for communicators and marketers wanting to develop an effective Twitter strategy.

Twitter Tools for Communications Professionals >

Melitta

By | May 1st, 2010|Other resources|0 Comments

Lac Leman Communications Forum 2010 – sold out!

There has been an overwhelming response for the Lac Leman Communicators Forum of May 6 – it is now sold out. If you do still want to go, there is a possiblity to be put on a waiting list, just email: juoni@usi.ch.

By | April 27th, 2010|Other events|0 Comments

FEIEA 2010 Grand Prix for Internal Communications

FEIEA, the Federation of European Business Communicators, is now accepting entries into its 2010 Grand Prix – a pan-European internal communication awards competition.

Until 10 June 2010, you can enter your communication projects in one of 15 classes covering internal events, printed publications, electronic communications and internal communication strategies.

Find out more about the competition via the FEIEA website >

Melitta

By | April 21st, 2010|Other events|0 Comments

CSR Geneva/GCN event wrap up

Many thanks to the 40+ participants who attended Monday evening’s CSR Geneva and Geneva Communicators Network event on: Human Rights Reporting: Is it your Business? held on the first floor of the Restaurant La Broche . The event focused on how companies can  improve their understanding and why they should publicly disclose policies and practices relating to human rights. What are the implications for what and how companies communicate with their stakeholders?

Many thanks also to the moderator: Dr. Guido Palazzo, Professor of Business Ethics at the University of Lausanne and the speakers: Dr. Liz Umlas, independent researcher specializing in human rights, Ron  Popper, Head of Corporate Responsibility at ABB, and a special thanks for the last minute participation of Claude Voillat from the ICRC.

View the photos of the event on the left hand column of this page or on our Flickr page.

Looking forward to seeing you at our next event, the Lac Leman Communications Forum on 6 May.

Patricia, Melitta, Glenn, and Vincent

By | April 21st, 2010|Other events|0 Comments