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So far GenevaCom has created 1068 blog entries.

GenevaLunch – new website

Our favourite online community newspaper, GenevaLunch has a new website with more content and a new clean design. Apart from the news from the Geneva Lake region, their blogs are always worth a read and you will find plenty of information on their resources pages.

By | October 15th, 2008|Other resources|0 Comments

Intersting article on blogging and journalism

This article discusses an online survey conducted by the online journalism blog to find out how journalists with blogs felt their work had been affected by the technology. 200 blogging journalists responded in total, from 30 different countries.

Of particular interest to this research is what has happened to journalistic processes in this meeting of cultures, particularly as some theorists have argued journalism is in a process of adapting in the face of technological, social and economic changes…

Read the full article here

By | October 14th, 2008|Other resources|0 Comments

Looking for Geneva based corporate identity agency

Siân Bowen from MSF International is looking for Geneva based communication agencies who provide expertise in the development of online corporate identity guidelines (with an emphasis on logo usage). If you can recommend a company please email Siân at sian.bowen@msf.org.

By | October 13th, 2008|Careers|0 Comments

New jobs on our Careers page

New jobs have been posted on our Careers page:

Good luck!

By | October 6th, 2008|Careers|0 Comments

GENEVACOM/CSR lunch event – 17 October 2008 at 12.30

Dear Communicators,
 
We are pleased to announce a lunch event on Friday 17 October 2008 about Effective Corporate Social Responsibility Communications, organised jointly with the CSR Geneva network.
 
This meeting will feature Per Grankvis, an acclaimed expert in sustainable business strategies. Per Grankvis is senior advisor to a number of multinational companies in Scandinavia such as Staples Corporate Express, the Coca-Cola Company and Swedish Match and assists his clients to embed and embrace sustainability in their businesses, as well as advise them on how to communicate their efforts in a way that creates trust and loyalty among employees, consumers and other stakeholder groups. Per Grankvis is also a journalist and editor in chief of  the online magazine CSR i Praktiken.se
 
Topic:  Effective CSR Communications
Date: Friday, 17 October 2008
Time: 12h30 to 14h00
Location*: The Swiss Press Club, Route de Ferney 106, La Pastorale, 1202 Geneva (for directions, click on Map)
Fee: CHF 10.- per person for a light lunch  

Please register here for the Geneva Communicators Blog and CSR Geneva lunch event for Friday 17 October 2008 at 12h30.

If the above link doesn’t work, please copy the following link into your Internet browser: http://optima.benchpoint.com/optima/SurveyPop.aspx?query=view&SurveyID=145&SS=gQX62O 

We look forward to seeing you there!!

Glenn and Patricia 
 

*Location sponsored by the International University in Geneva (IUG)

 

 

By | October 3rd, 2008|GCN lunch events|0 Comments

Interesting blog – Innovation 2.0 and…

Following our recent event on mobile communications, here is another blog which may be of interest about innovation, ideas, web 2.0, social Networking, collaboration, knowledge management…and more.

http://enterprisecollab.wordpress.com/

The author is Stephane Cheikh, a Geneva based SITA employee working on innovation. It is a collection of personal thoughts around topics  such as future trends and innovation, disruptive web 2.0 business models and emerging technologis and markets.

By | October 3rd, 2008|Other resources|0 Comments

MobileMonday Switzerland event in Lausanne – Monday 6 October, 2008 17h30-19h

MobileMonday Switzerland Event #2
Mobile payments and banking
When : October 6th, 2008 17:30-19:00
Where: EPFL Campus, 1015 Lausanne (BC440 Cafeteria BC)

Mobile payments and banking is already a mass-market phenomenon in Japan and Korea. When will mobile operators deploy mobile payment and banking to other markets? How do you manage mobile money? You need a value chain of merchants and payers. You need secure transactions. You need universal usability. Many in the industry are still skeptical of mobile money’s promise. They want scale, simplicity and ways to measure success – all of which are underdeveloped right now in mobile platforms. What are the main approaches to success? NFC application to transportation, micro-payment and money transfers, full mobile banking?

These questions will be answered at the Mobile Monday event on 6 October. To register click here.

Mobile Monday is a community of mobile industry professionals, developers and influencers fostering international cooperation and networking by organizing networking events to share ideas, best practices and trends from global markets. Mobile Monday is a non-profit organization managed by volunteers from around the world. Originating in Finland in 2000, today Mobile Monday has over 50 chapters.

By | October 2nd, 2008|Other events|0 Comments

Geneva Roundtable – Marketing and branding masterclass

The International University in Geneva and Geneva Women in International Trade are organising a communications roundtable:

“Marketing and branding masterclass”

When: Thursday 9 October 2008, 6 p.m.

Where: Ramada Park Hotel, Avenue Louis-Casaï 75-77, Genève-Cointrin 1216

What does it take to create great brands? How can companies and organizations build strong relationships with customers and stakeholders? How do all the communication “touch points” fit together? Our panel of global experts from communications, design and marketing will take you through the issues and challenges of branding today in this once-only “master class”.

Panel members:

* Mr Peter Borowski, Group Creative Director, LPK
* Mr Howard Roberts, Global Director, Lovemarks – Saatchi & Saatchi
* Ms Victoria Dix, Managing Director, Cohn & Wolfe public relations
* Moderator: Ms Michele Mischler, Journalist, World Radio Switzerland

Register online here >>

Entry fee: 25 CHF (15 CHF for GWIT and IUN Alumni)

Agenda:
6.00 p.m. Welcome
6.30 p.m. Presentations followed by discussions
8.00 p.m. Cocktail and networking

Register online here >>

For further information, please consult the roundtable flyer (pdf)>>

By | September 29th, 2008|Other events|0 Comments

Article on Web 3.0 in The Journal of New England Technology

Friday, September 26, 2008
Inside Web 3.0 : Local companies aim to make Web 3.0 smarter
By Jim Kozubek, Special to Mass High Tech (The Journal of New England Technology)

The next-generation Internet, labeled Web 3.0 by some, remains for now a theoretical state with various prospective capabilities. However, whether or not Web 3.0 – the intelligent web – emerges as experts predict, you can be certain that the Internet will evolve. It must, given its exponential increase in use, and local information technology companies are already working on the Internet infrastructure of the future.

Since broadband and web evolution enabled the Big Bang of the Internet a decade ago, online traffic has grown at a staggering rate, now doubling every two years and set to reach, by 2015, a zettabyte a year – that’s a 1 and 21 zeroes – a Discovery Institute report said. That means one of the defining concepts for Web 3.0 will be constraint, a term that comes with positive implications.

The speed of applications is essential to real-time functions as well as to a next-generation Internet, but, to be even more useful, the Internet needs to enable users to search and find resources that are relevant to them. This depends not on hardware but on middleware products, tools that enable interoperability of applications across a network.

Middleware is integral to “markup languages,” such as XML and HTML, that match language descriptions of websites and enable the linking of information and search engines to evolve, but markups are far from perfect languages. Markups match simple terms such as “morning star” and “evening star” and “Venus,” and are extensible to provide unlimited instances in pictures, definitions and references to the planet, or the goddess, based on search.

But markups do not constitute a grammar to “understand” complex concepts such as “the woman married to the father of Aeneas” because markups are not set up to understand grammatical relationships.

A server may be able to understand the intention of an Internet user and gather layers of information. Enter a phrase such as “I need a driver’s license” and it could pull up the address to the nearest department of motor vehicles, find forms needed to apply for a license, and schedule an appointment because it understands what the “need” of a user is in stated context.

“It’s going to be companies like ours that solve problems for specific needs that enable the creation of the Semantic Web,” Greenblatt said. “This is a point when information is layered and more valuable to users.”

Lee Feigenbaum, cofounder of Cambridge Semantics Inc., expects to go to market at the end of the year with a semantic spreadsheet that combines search functions with Microsoft Excel spreadsheets coded in RDF.

“The whole idea of semantic technology is to make information more useful,” he said. “You start being able to publish data that is reused, linked and create new functions for something like a spreadsheet.”

Read the complete article here>>

By | September 29th, 2008|Other resources|0 Comments

Interesting article on research blogging in the Economist …

User-generated science : web 2.0 tools are beginning to change the shape of scientific debate

Although Web 2.0, with its emphasis on user-generated content, has been derided as a commercial cul-de-sac, it may prove to be a path to speedier scientific advancement. According to Adam Bly, Seed’s founder, internet-aided interdisciplinarity and globalisation, coupled with a generational shift, portend a great revolution. His optimism stems in large part from the fact that the new technologies are no mere newfangled gimmicks, but spring from a desire for timely peer review.

With the technology in place, scientists face a chicken-and-egg conundrum. In order that blogging can become a respected academic medium it needs to be recognised by the upper echelons of the scientific establishment. But leading scientists are unlikely to take it up until it achieves respectability. Efforts are under way to change this. Nature Network, an online science community linked to Nature, a long-established science journal, has announced a competition to encourage blogging among tenured staff. The winner will be whoever gets the most senior faculty member to blog. Their musings will be published in the Open Laboratory, a printed compilation of the best science writing on blogs. As an added incentive, both blogger and persuader will get to visit the Science Foo camp, an annual boffins’ jamboree in Mountain View, California.

By itself this is unlikely to bring an overhaul of scientific publishing. Dr Bly points to a paradox: the internet was created for and by scientists, yet they have been slow to embrace its more useful features. Nevertheless, serious science-blogging is on the rise. The Seed state of science report, to be published later this autumn, found that 35% of researchers surveyed say they use blogs. This figure may seem underwhelming, but it was almost nought just a few years ago. Once the legion of science bloggers reaches a critical threshold, the poultry problem will look paltry.

Read  the article on the Economist site.

By | September 28th, 2008|Other resources|0 Comments