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eCom Geneva – 24-25 April, 2018

The eCom Geneva exhibition is the largest event dedicated to the web, eCommerce, mobile and digital marketing in French-speaking Switzerland. The 8th edition will take place on April 24-25, 2018. 4,000 trade visitors will come to meet 250 companies (75% Swiss, 25% foreign) and will attend 120 themed conferences, keynotes and workshops.

The exhibition offers to its trade visitors a rich and varied program of themed conferences, an exhibition area, workshops, business meetings and training sessions.

This is a must attend event for company directors and managers responsible for digital, web and mobile, eCommerce, eBusiness, marketing and communication, IT, etc.

Not to be missed: 4 other parallel events

SMARC (new event dedicated to marketing and customer relation)
Swiss IT Business (SITB), the exhibition dedicated to business software and IT solutions
The BI Swiss Forum (BISF) with a conference room exclusively dedicated to BI and Big Data
Retail Expo, event dedicated to retail and point of sales

A unique concept: 2 days, 5 reunited professional events, one visit, 1 same visitor badge. A true 360-degree experience.

To register for the 4 events>>

For further information>>

By | March 15th, 2018|Other events|0 Comments

World Communications Forum – Global 2018 “Communication Power”

The 2018 edition of the World Communications Forum – Global “Communication Power” will take place on 21-22 March 2018 at Rue de Saint-Jean 98 in Geneva.

The goal of the Forum is to unite trend-makers and influencers from the global communications elite and provide a platform for discussion focused on the future development of communications and their role in business, society and politics; to provoke in-depth analysis of the form and content of interaction between business, media, and society, on the one hand, and the state, on the other.

Some highlights from the programme include:

  • Communication Research and Global Health Promotion.
    Gary Kreps, Ph.D., FAAHB, Distinguished Professor, Department of Communication, Director of the Center for Health & Risk Communication, George Mason University (USA)
  • Gaming for social change (as a communicative tool).
    Jessica Muhamad, Ph.D., Assistant Professor of Communication, School of Communication, Florida State University (USA)
  • Trust as the currency for communications.
    Dr. Gaya Gamhewage, World Health Organisation – Infectious Hazard Management & Risk Communications (Switzerland)
  • Culture: The True Brand of a Nation.
    Her Excellency, Noura bint Mohammed Al Kaabi, Minister of Culture and Knowledge Development of the UAE
  • What makes a country brand? Falling into Lost in Communications.
    Metehan Demir, Journalist, Turkey Promotion Group Communication Consultant (Turkey)
    Country reputation and corporate reputation: new challenges for global business.
    Diego Gilardoni, Global Business and Communication Consultant, and Author (Switzerlnad)
  • Get Branded – Stranded Managing Country’s Image Opportunities & Risk.
    Yogesh Joshi, President of the Association for Business Communicators (India)
  • The importance of managing a country’s digital footprint.
    Dave King, Founder and CEO of Digitalis (UK)
  • Ethics in PR.
    Dan Hill, CEO of Hill Impact (USA)
  • Impact Branding: Creating not only shareholders’ profit, but also social & environmental value.
    Gabor Hegyi, Founding Managing Director of Capital Communications (Hungary)
  • PR Revolution: or Revolution in PR?
    Maxim Behar, ICCO’s former President, CEO of M3 Communications Group, Inc. (Bulgaria)
  • Virtual Reality: a New Communication Space!
    Ganesh Chandrasekaran, Founder of ACG Consulting (India)
  • Who is in the driver’s seat?
    Halim Abou Seif, Strategic Communications Consultant & Trainer, RADA Research & PR Co. (Egypt)
  • We Create Wonderful Experiences.
    Ma. Yolanda C. Crisanto, Senior Vice President, Corporate Communications of Globe Telecom (The Philippines)
  • Somos Livres – We Are Free.
    Eduardo Vieira, Founder and CEO of Ideal H+K (Brazil)
  • KFC – The Size Doesn’t Matter.
    Serafima Gurova, founder and CEO of RODNYA Creative PR Studio (Russia)
  • Women Influence.
    Lena Bäcker, Co-Founder and President at Good Government Affairs, Committee Member at UNEDUCH/United Nation, International top-relations, Global Goodwill Ambassador, UNEDUCH – Universal Education Charter, Central government administration, Stockholm (Sweden)

For further information on the programme>>

To register>>

By | March 15th, 2018|Other events|0 Comments

Website re-development consulting project – Defeat-NCD Partnership, Geneva

Request for Proposals (RFP): Re-development of Website

Purpose

The Defeat-NCD Partnership invites web designers or design agencies to re-develop, design and host the Partnership’s website, which can currently be found at https://defeat-ncd.org.

This RFP provides potential bidders with an overview of requirements they are expected to deliver on and criteria against which their proposals will be assessed. Vendors are expected to complete the task according to the set timeline and within the cost that is agreed. It is understood that details may be subject to change upon vendor recommendation and / or research of more optimal solutions. In your proposal, please feel free to make such suggestions.

The vendor team is expected to include fluent English language skills and good availability to interact with the Defeat-NCD Partnership manager for this project as it proceeds.

Project Overview

The Defeat-NCD Partnership has a website that needs to be re-designed and restructured, in terms of text, pictures, layout and navigational structure. The deadline for this project is 5 April 2018.

  • The re-developed website is expected to fulfill the subsequent functions:
  • Ensure information is provided in an accessible and user-friendly manner;
  • Streamline user experience;
  • Showcase and promote the organization’s work, communications and social media activity;
  • Demonstrate the organization’s expertise in key focus areas;
  • Encourage increased traffic to the website; and
  • Increase search engine ranking.

Background

The Defeat-NCD Partnership is addressing one of the most significant global health problems of this age: premature death, sickness, and disability from selected non-communicable diseases, primarily diabetes and hypertension. It aims to reduce the burden on resource poor countries through increased access to a range of interconnected essential services and resources with a focus on treatment.

The focus on diabetes and hypertension is justified by their huge public health significance. On their own, and especially in combination, these cause by far the most global NCD deaths – some 1.6 million deaths yearly are attributed to diabetes, and 5.7 million are attributed to hypertension (out of some 17.7 million from cardiovascular conditions more broadly).

The Partnership is focusing initially on diabetes and hypertension, and expanding to other NCDs when feasible and working with governments, multilateral agencies, civil society, philanthropic foundations, and the private sector.

The Partnership works by mobilising global knowledge, tools, capacities, and finances to benefit resource-poor countries according to their specific needs and defined NCD action plans. This includes the populations of humanitarian concern that are hosted by them. The priority focus is on the 49 least developed and low-income countries with technical capacity building support also available to a further 43 lower middle-income countries.

The Defeat-NCD Partnership prioritises countries according to their development and income status. Top priority is being given to the least developed countries, as defined by the United Nations, and lowincome countries, as defined by the World Bank. The selected vendor will be given more detailed information to enable them to better understand the work of the Defeat-NCD Partnership.

Project Goals

All proposals submitted as part of this RFP need to reflect the following requirements:

  • Overview of website architecture outlining suggested website sections and subsections.
  • Ensure the online content is accessible on all platforms offering a user experience reflecting up-to-date industry standards (PC, tablet, smart phone, etc.).
  • Website content, such as news, statements, programme descriptions and blog updates need to be easy to update and edit preferably through an Open Source Software.
  • As part of the contract, website support, and one set of changes based on user analytics will be required. As will a solution for the maintenance of the website after its launch.
  • Google Analytics need to be integrated.
  • A training session to staff about how to use the website and the content management system will need to be included in the proposal.
  • Content Management
  • The website needs to be able to contain new text, audio and video content in the most common formats.
  • The website must be responsive for use on mobile device platforms.
  • The website needs to integrate and interact with the most common social media applications
  • such as Facebook, Twitter, YouTube, etc. Content needs to be made available throughout all of these channels.
  • Though text and website architecture has been included in this RFP, high quality images that reflect the text on every page will need to be included.
  • A proper hosting solution will need to be found, with VPS hosting options preferable. Please
  • provide information about minimum guaranteed uptime and response times of the hosting server in the proposal.
  • All rights of the content and the creation of the site must belong to The Defeat-NCD Partnership.
  • Expansion capability with additional sub-pages as content expands is expected.

Proposed Sitemap

 

Scope of Work

  • Project management
  • Illustration
  • Information design – wireframes
  • Visual design – source and edit high quality images
  • Search engine optimization
  • Front-end coding (HTML/CSS, animations)
  • Back-end coding (CMS, 3rd party APIs)
  • Web hosting
  • Mobile device optimization
  • Testing & quality assurance
  • Software training
  • Analytics software – Google analytics
  • Ongoing Support

Project Timeline

The deadline is April 5, 2018, with earlier completion welcome. The selected vendor will be expected to start work immediately, on notification of acceptance of the proposal.

RFP Submissions

  • The following submission requirements should be reflected in the proposals:
  • Information about the company and overview of previous client activities. Please include examples of similar projects.
  • Presentation of individuals to perform the work with a short summary of qualifications and previous experience.
  • Schedule for the delivery of the suggested accomplishments according to phases.
  • Budget overview for the required tasks including maintenance costs, training and future upgrades.
  • Details of proposed hosting server and location.

Deadline

  • The deadline for submitting the RFP proposals is March 10, 2018.
  • Proposals need to be submitted electronically to Aliyah Esmail (aliyah.esmail@defeatncd.org) and Melanie Gerster (melanie.gerster@defeat-ncd.org).
  • The email subject must include “The Defeat-NCD Partnership RFP Website Development”. A confirmation of receipt will be sent to the bidders.

Selection process

  • The Defeat-NCD Partnership will contact relevant candidates and negotiations will start immediately.
  • All other candidates will be informed about the selection outcome after the submission deadline.
By | March 5th, 2018|Careers|0 Comments

GCN Lunch – Friday 2 March – wrap up

Thank you to the many members who managed to attend our GCN lunch last Friday 2 March, in spite of the challenging weather.

Thank you also to Michael Gentle who gave an interesting presentation on “What the press can teach us about business writing”.  Below, a few shots of the event.

Our next event will be held on 13 April at the Geneva Conference Centre (CICG). Stay tuned for details shortly.

The GCN Team

 

Michael Gentle, Founder and CEO, The First Three Lines, www.thefirstthreelines.com

Michael Gentle, Founder and CEO, The First Three Lines, www.thefirstthreelines.com

Questions from participants on “What the press can teach us about business writing”

Networking lunch following the presentation.

Thanks to Fiza Kahn from Safran Cuisine for her excellent catering.

By | March 5th, 2018|GCN lunch events|0 Comments

Spotlight seminer: #CreateEquality: empowering girls through technology

#CreateEquality: Empowering Girls Through Technology is being organized by the Media Communication department at Webster University Geneva, in celebration of the upcoming International Women’s Day.

As part of our ongoing Spotlight Seminar Series, this event is free and open to the public. An apéro and informal networking reception will follow. Registrations are kindly requested in advance.

 

Tuesday, March 6, 2018
18:30 – 19:30
Webster University Geneva
9, route de Collex
Living & Learning Center, Commons Room
(Genthod-Bellevue stop on CFF / TPG)

SPEAKERS INCLUDE:

Veronica Birga, Chief of Section
Women’s Human Rights and Gender Section, UN Office of the High Commissioner for Human Rights

Anya Gass, Girls’ Advocacy Alliance Officer
Plan International

Hanaa Singer, Associate Regional Director
UNICEF Regional Office for Europe and Central Asia

Susan Schorr, Head, Digital Inclusion Division
International Telecommunication Union

Moderator:
Sarah Grosso, Media Communication Department, Webster University Geneva
_____

Register online >>

By | March 2nd, 2018|Other events|0 Comments

 Communications & Media Coordinator (Maternity cover) – Internal Displacement Monitoring Centre (IDMC) Geneva

The Geneva-based Internal Displacement Monitoring Centre (IDMC) of the Norwegian Refugee Council (NRC) is the global leader in the provision of data, information and analysis on internal displacement. IDMC is recruiting for an 80% maternity cover post, starting in April 2018, under the guidance of the Head of our Communications Department.

1. Role and responsibilities
The Communications & Media Coordinator will be responsible for managing all media relations, content development, social media and corporate communications for IDMC and including the communications pack for the 2018 Global Report on Internal Displacement, as well as producing communications materials for online and traditional usage.

Overall responsibilities 

1. Develop annual media relations strategy to ensure IDMC’s work and opinions are regularly featured in international, regional and national media outlets
2. Implement media strategy including media briefings, relationship development with journalists, missions for director, identifying opportunities for opinion pieces and articles throughout the year, drafting content in consultation with other departments
3. Manage pool of expertise writers and commission work as required
4. Develop and implement the communications plan for the Global Report on Internal Displacement
5. Develop and manage a social media strategy using innovation and advertising
6. Contribute to and help to implement IDMC’s communication and website strategies
7. Draft materials for the media, website and social media (including speeches, articles, talking points, and drafting/editing blog posts) for a variety of audiences
8. Work with Policy & research department to develop range of position statements which will be updated accordingly
9. Work with Data & Analysis department to develop articles describing projects under development and their potential
10. Work with Publications Coordinator to develop infographics and assets to illustrate the key figures produced by IDMC
11. Work with the Website Coordinator to ensure content is provided in a timely way in consultation with website page authors
12. Develop corporate materials (brochures, newsletters, quarterly updates)
13. Work with Business Development Manager to develop Appeal and Annual Report publications
14. Provide communications support to promote IDMC products via the media, website and social media
15. Carry out media briefings to coincide with key report launches or key events

Critical interfaces

  • Policy and Research: Ongoing engagement with researchers/writers in the policy and research department to ensure that materials are developed in line with policy and research objectives
  • Engagement with NRC communications to share messaging, develop launch strategies for global reports and other key reports to ensure communications strategies are in line with social media and digital strategies
  • Publications Coordinator: Ensure coordinated approach to forward planning and the editorial calendar
  • Website Coordinator: Ensure content and technical developments for the website at aligned
  • Head of Communications: Assist with development of strategic plans and deputise as required.

2. Competencies 

  • University degree or the equivalent professional qualification in relevant subject
    Minimum 5 years of relevant experience in communications for an international organisation
  • Proven track record in delivering accurate and impactful editorial copy
  • Proven ability to analyse complex information from different sources and synthesise this information into concise, jargon-free press releases, articles, blogs, speeches and talking points
  • Professional experience of managing web and digital media platforms, including demonstrable experience in audience growth and engagement on social media
  • Proven ability to write for digital audiences in a way that is both accurate and engaging

Context/Specific skills, knowledge and experience: 

  • Previous working experience within the humanitarian sector preferred
  • Experience of working sensitively and responsibly on complex issues
  • Excellent verbal communications skills, and an ability to operate at all levels within the NRC and IDMC organisation(s)

Behavioural competencies 

  • Communicating with impact and respect
  • Creativity and ability to ‘think outside the box’
  • Planning and delivering results
  • Working with people

3. Applications 

Deadline for applications is 16 March 2018.

Please note that for reasons related to the procedure for work permits in Switzerland, only candidates with an EU or EFTA nationality can be considered for this role. Please send your application by email to sian.bowen@idmc.ch and please put your name in the subject title.

Make sure your application contains the following documents:

  • cv,
  • cover letter,
  • copy of your EU/EFTA passport
  • writing sample

Only complete application files will be considered.

For further information and full description>>

By | February 28th, 2018|Careers|0 Comments

Lunch seminar – 2 March 2018

Michael Gentle

Dear Communicators,

The Geneva Communicators Network is pleased to announce our next lunchtime seminar on Friday 2 March 2018:

What the press can teach us about business writing

Ah, the press. They separate fact from fiction – then print the fiction…

Okay, that may be unfair. But love them or hate them, journalists have mastered the art of clarity. Whether it’s complex issues in science, politics or business, their articles are always easy to read and understand. The same cannot be said about many of the e-mails, proposals and reports that clog our inboxes or clutter up our desks.

What makes journalists able to write clearly? After all, they aren’t inherently smarter than the rest of us, so they must be doing something right.
Come and listen to an insightful and entertaining talk on what separates business writing from media writing. You’ll be able to borrow many of their techniques with minimal effort, and start to apply them in your own business writing almost immediately.

Date: Friday 2 March 2018
Time: 12h30 to 14h00
Location: The Swiss Press Club, Route de Ferney 106, La Pastorale, 1202 Geneva.
Fee: CHF 30.- per person includes drinks and snacks
Please register online >> 

About the speaker:
Michael Gentle is the CEO and founder of The First Three Lines, a Geneva-based consultancy that teaches the essentials of business writing in focused 3-hr workshops.

He has worked in IT, project management, sales and marketing in global companies such as Apple, WorldCom, The Bank of Tokyo and Nestlé. The ability to communicate clearly and effectively was essential in allowing him to sell his ideas, products and services in highly competitive environments.

He is the author of a number of best-selling books, from Customer Relationship Management (CRM) to IT Financials, and has written numerous articles in the press, in both English and French.

By | February 12th, 2018|GCN lunch events|0 Comments

Database and Web Management Expert – DCAF Geneva

The Geneva Centre for the Democratic Control of Armed Forces (DCAF) is an international organisation that helps its 63 partners achieve good governance of the security and justice sector. The organisation works with governments, parliaments, security and justice providers, international organisations, civil society and media to assist the development of transparent and accountable governance of the security sector. The Middle East and North Africa Division is seeking a highly motivated and creative person for the position of Project Officer – Database and web management Expert (100%)  at its headquarters in Geneva:

Your mission
You will be responsible for the editing, maintenance and overall management of legal databases, websites and social media activities of the MENA Division, while contributing to the development and improvement of communication strategies, tools and practices.

Main duties and responsibilities:

  • Edit the content, maintain and manage online databases, especially DCAF’s legal databases for the security sector in MENA countries
  • Monitor and manage the content, performance and quality of the MENA Division websites
  • Manage, develop and improve the Division’s social media activities and products
  • Contribute to the design, development and consolidation of efficient communication strategies, including channels, tools and practices to support MENA operations
  • Develop innovative digital products to support MENA operations
  • Liaise with country offices in MENA countries and ensure the harmonization of their on-line products and activities
  • Plan, organise and coordinate the work of staff and external experts
  • Liaise with technical service providers

Your profile

  • Master’s degree in law, political science, communication, business or another relevant area
  • A minimum of 3 years’ work experience in a similar position
  • A proven understanding of legal terminology, and experience in managing databases, preferably legal ones
  • A solid grasp of emerging technologies, including online projects, databases and social media
  • Knowledge of the political, security and social environment in the MENA region would be an asset
  • Excellent command of English and good knowledge of French. Knowledge of Arabic is an asset
  • Excellent writing skills in English and/or French

To apply

Please send your dossier with the reference «PODWM 2018» to opmena@dcaf.ch by 11 February 2018:

  • a one-page cover letter in English describing your story and what you would bring us
  • a CV (maximum length 2 pages)
  • the completed DCAF Application Form

For further information>>

 

By | February 5th, 2018|Careers|0 Comments

‘Master Facebook Ads for better visibility’ seminar in Geneva

Ekaterina Filippova Facebook Ads seminar Geneva 21 Feb 2018 eKat Communication

Seminar for entrepreneurs & small business owners
18:30 – Wednesday, 21 February 2018

SEMINAR DESCRIPTION:

  • Have you tried creating Facebook Ads, only to end up spending money without getting much of a result?
  • Do you find Facebook Ads creation process confusing?

As entrepreneurs, sometimes we need an extra visibility boost for our business, whether we are trying to sell a new service package, fill a training workshop, promote our new e-book or spread the word about our latest special offer.

Facebook Ads can be a very cost-effective promotion tool but they need to be done right to bring the best results for your money.

In this seminar, you will learn how to master Facebook Ads and will walk away with actionable tips on how to more effectively promote your business.

SEMINAR OBJECTIVES:

  • Understand why your Facebook Ads have failed before
  • Learn what aspects of ad creation are most critical & how to make your ads more effective
  • Get clarity and confidence to create impactful Facebook Ads yourself

WHO IS THIS FOR?

This seminar will be particularly useful for entrepreneurs who have already tried creating Facebook Ads to promote their products or services but who were unhappy with the results. Entrepreneurs who are only considering creating Facebook Ads for their businesses will get a thorough understanding of how to create effective ads to reach their goals.

DATE & TIME:

Wednesday, 21 February 2018

18:30 – 19:00   Registration & Welcome drink
19:00 – 20:00   Presentation
20:00 – 21:30   Questions & Networking

MORE INFO & TO REGISTER: Please visit the event page and sign up.

ABOUT THE TRAINER:

Ekaterina Filippova, online visibility expert, eKat Communication portraitEkaterina Filippovaboard member of the Geneva Communicators Network and owner and founder of eKat Communication works with entrepreneurs in the Lake Geneva region who don’t know how to position themselves to get clients or where to start with their online communication. She helps them build an image online that reflects them as the experts that they really are, which gets them clients, money and confidence to run their business effectively (not to mention they get to focus on the thing they love to do!).

Ekaterina has over 10 years of communication experience and holds an MA in media and communication. She works in English, French and Russian and is a frequent speaker and trainer on social media and communication.

MORE INFO: Visit seminar description page on eKat Communication website

SaveSave

By | February 5th, 2018|Other events|0 Comments

Global Social Media Manager – Nestlé Vevey

As a Global Social Media Manager, you will lead the definition and operationalization of all social media activities across Nestlé. In tight partnership with Digital Media and Content teams, your mission will be to define the right framework for Nestlé brands and corporation to listen, engage and publish on Social Media platforms. You will ensure that Social Media activities are embedded into Nestlé brand building and eBusiness operations, specifically to content and consumer service. The person in charge will deliver guidance, framework and lead roll-out of Nestlé best practices and solutions in order to deliver maximum brand and business results across major and emerging social media platforms. You will work closely with Digital Innovation to pilot new formats, ways of engaging and advance Nestlé listening capabilities to stay ahead of consumer trends and expectations. Finally, you will be responsible in delivering the framework and report on social media performance to Nestlé company and brands, working with internal and external partners.
 
Key responsibilities

LISTENING:
  • Leading of the definition of listening framework and operations across major and emerging social media platforms
    Close collaboration with Digital Innovation and platform partners
  • Close contact with Nestlé markets, manage with Digital Services Unit the improvement of listening solutions to ensure best in class operations, integrated to the overall eBusiness ecosystem
  • Ensuring delivery best in class listening service to markets
  • Integration within Nestlé measurement framework, define and implement the scope of social analytics, to service all functions at Nestlé
ENGAGING:
  • Definition and delivery of the framework and practices to engage with our consumers, in very close partnership with content and consumer service teams
  • Definition and implementation the right operating model for Nestlé to be the most reactive and efficient on social platforms, integrated with brand strategies
  • In collaboration with the consumer service team and corporate communication, ensuring the best in class service on social channels, inclusive of crisis management
PUBLISHING:
  • Close collaboration with the content team, development and roll-out of integrated framework to publish brand content on social platforms
  • Partner with Nestlé markets and agency partners to implement the right operating model that delivers the best efficiencies and maximum brand results
Education and experience
  • At least 5 years of experience and high expertise on managing complex social media environment for a large company, operating at global level
  • Strong knowledge of the media and digital space, with a focus on consumer engagement and new consumer expectations
  • Strong focus and experience in working with consumer service teams, with proven successes on delivering high service level on social channels
  • Fluent in English
For other jobs at Nestlé, visit www.nestle.com/jobs.
         
By | February 1st, 2018|Careers|0 Comments