The State of the Sector is the biggest annual survey of the internal communications world.
Run by Gatehouse, the 2014-2015 survey is now live and looking for the views and experiences from IC professionals across Europe. What’s more, all those that take part will get a free copy of the report, so you can see how you stack up against the rest of the internal comms industry.
Three new jobs have been posted on our Careers Page:
Communication Manager, International Seed Federation, Nyon, Switzerland
International Communications Coordinator, MSF, Geneva; Switzerland
Good luck!
The EMScom Alumni Association and Burson-Marsteller Switzerland invite you to join the event “Employer Branding for a Storytelling Organization: Concept, implementation and lessons learned”, an introduction to the EMScom Capstone consulting project, winner of the Burson-Marsteller Award 2012. Each year Burson-Marsteller Switzerland presents the Burson-Marsteller Award for Consulting Excellence during the EMScom Graduation Ceremony.
The award aims to honor the group with the EMScom Capstone consulting project of the highest academic standing. Recipients of the Burson-Marsteller Award exemplify the excellence for which the EMScom strives and the industry standards so highly valued by the agency.
The Capstone consulting project was carried out for Bonnier AB, an international media group headquartered in Stockholm, that at this time was facing the change into a digital world. A new kind of talent was required for this shift: the EMScom team was asked to raise Bonnier’s attractiveness for such digital talents. The team combined a classic employer branding approach with the storytelling methodology. The execution of the strategy made Bonnier one of the biggest climbers in the category “Young IT Talents” of Universum’s 2013 employer ranking.
The presentation will not only give an insight into the approach chosen and the solution presented to Bonnier, but also cover the implementation of the concept and lessons learned.
Date: October 16, 2014 at 18:00 hrs.
Location: Le Richemond Hotel, Geneva
Registration at: emscomalumnievent.axaco.se
Cost: CHF 30.-
Followed by networking apéro.
More information: www.emscom.usi.ch or at emscomalumni@usi.ch
From Chief Executive to Chief Engagement Officer: the examining the transitional role of CEOs in Internal Communication
By Linjuan Rita Men
In a recent interview with McKinsey & Company in April 2014, Richard Edelman used the term “chief engagement officer” to describe a Chief Executive Officer’s (CEO) new role, when discussing how today’s leaders can regain public trust. Rather than merely formulate policies, CEOs must step forward, meet communities both internally and externally, establish personal relationships, and genuinely listen to people’s concerns. I cannot agree more!
CEOs and their organizations are naturally linked together. CEOs, especially those who are also founders of their organizations, define corporate DNAs such as corporate character, mission, goals, purposes, culture, and values. For example, consider Apple’s innovative and ruthless culture under Steve Jobs and Facebook’s ‘hacker’ culture under the leadership of Mark Zuckerberg. From a public relations perspective, CEOs serve as the “face” and spokesperson of their companies, shaping their firm’s corporate image in the eyes of their external constituencies. Moreover, as the top leaders and symbols of power within an organization, CEOs can support and participate in communication programs, set the tone for internal communication, and create communication systems that can be managed effectively.
In case any Geneva communicators are interested, the World Public Relations Forum is taking place in Madrid on September 21-23, just after our upcoming Lunch event.
The World Public Relations Forum is the most important event about corporate communications and PR, where the best experts of the industry meet to discuss the present of the profession and redefine its future.
The conference offers professional development for all communicators, not only in terms learning from the most famous speakers around the world, but also because attendees have the chance to create themselves a global list of contacts in the field of communication and business.
For more information and to register, visit the WPRF website>>
We are pleased to announce our next lunchtime seminar, Three Challenges of Communication for Urban Planning in Geneva, which will be held on 18 September at a special location, the newly designed Pavillon Sicli on Route des Acacias in Geneva.
Date: Thursday 18 September 2014
Time: 12h30 to 14h00
Location:
Pavillon Sicli, route des acacias 45, 1227 acacias, Geneva
Transport: Tram 15 from Nations & Cornavin, tram stop Jacques Pictet-Thellusson, closest parking: P+R Etoile
Fee: CHF 20*.- per person includes drinks and snacks – payable at the door.
With the construction of the CEVA rail link and ten priority development projects, Geneva is undergoing a process of major urban change with the aim of developing housing and transport infrastructure while preserving its natural environment and quality of life.
Our fellow GCN member Vincent Lusser, who is in charge of communication of urban projects for the Department of Town and Country Planning, Housing and Energy of the Canton of Geneva, will present what he sees as the three main communication challenges of urban planning.
This GCN lunch-time conference, takes place within the framework of the “Quinzaine de l’urbanisme – les grands projets pour Genève”, presented by the Department of Town and Country Planning, Housing and Energy of the Canton of Geneva, the School of Engineering, Landscape and Architecture – Geneva (hepia), as well as professional associations and institutions active in the field of architecture, urban planning and construction (FAI, FAS, FBA, FMB, FSU, MA, SIA).
This will also give members an opportunity to visit the exhibition, which will open to the public from 16 to 25 September 2014. A detailed programme of public conferences and round table discussions will be available early September on www.pavillonsicli.ch.
We look forward to seeing you there!
The Geneva Welcome Center (CAGI) is organising a multicultural day at la Pastorale in Geneva on 6 September 2014.
Between 3pm and midnight, visitors can discover activities prepared by about sixty local and international associations. The objective of this event is to connect NGOs and the Geneva public.
The event will feature interactive activities, photo exhibitions, short cultural documentary films, and world music including a DJ who will liven up the evening with reggaeton rhythms.
Participants will be able to learn how an old mobile phone can be recycled, what it is like to be a plaintiff at the European Court of Human Rights, or to tape and bandage up a wound. They will also be able to taste a margarita, the popular cocktail made with Tequila, which celebrates the 40th anniversary of its designation of origin label.
For further information and a detailed program, visit the CAGI website>>
The European Excellence Awards 2014, leading Awards in PR and communications across Europe will be held in Paris on December 4, 2014. Submit your entries by October 1, 2014.
The European Excellence Awards honour outstanding performance in a wide range of categories. With in-depth categories which cover everything from internal communications to public relations, as well as a wide range of industries from all across Europe, the Awards explore the full range of the profession, and provide a comprehensive look at the most exceptional examples of communication in Europe. With such a scope, the Excellence Awards ensure that achievements in all fields is acknowledged. For further information on categories go to the EEA website>>.
AidEx 2014
12-13 November 2013, Hall 11, Brussels Expo, Belgieplein – 1 – Place de Belgique, B-1020 Brussels, Belgium
AidEx is a major international conference and exhibition for humanitarian and development professionals of all stripes. Held annually in Brussels, we bring together different voices whether they be NGO fieldworkers, the public and private sectors, long-established thought leaders or brand new start-ups.
We encourage organisations to network with one another, connect with suppliers and attend topical sessions to facilitate discussions on the current challenges they face. It’s also a great place to establish important, durable business relationships. Find out who will be crowned king or queen of Aid Innovation and who will win the coveted Humanitarian Hero of the Year Award at our prestigious awards ceremonies.
This year the theme will be ‘Innovation in Aid & Development’. Dialogue sessions will be held with experts to question and understand what innovation is, whether its application is feasible in the aid and development arena and where future trends will lead us.
Receive your free entry by registering today.
The Inter-Parliamentary Union is looking to hire a consultant to design and implement a social media campaign for the International Day of Democracy (15 September). The theme of the Day is “Engaging youth on democracy”.
The work will be over the period mid-August to end-September 2014. The consultant should have a background in communications, with excellent writing skills and knowledge of graphic design tools, as well as experience in using Facebook and Twitter to engage young people on thematic issues.
To apply or for further information, please contact Andy Richardson (ar@ipu.org) with a CV and details of social media campaigns that you have worked on.