About GenevaCom

This author has not yet filled in any details.
So far GenevaCom has created 1068 blog entries.

GCN Networking apero follow up

Many thanks to the many communicators (over 70) who joined us at the Lola for a great networking evening on Tuesday. We hope you all enjoyed the evening.

You can see a few photos of the event in our photo feed displayed to the left on this page or on our flickr page>>

We would like to thank Candace Metoyer and Ana Paula Schaepers, MA media & communication graduates from the International University in Geneva for helping out.

Our next event will be held in March. Stay tuned for more details shortly.

Best regards,

Glenn, Patricia, Melitta & Vincent

 

By | January 27th, 2011|GCN aperos|0 Comments

Conference: Thought Leaders in Brand Management: A Meeting of the Minds

An interesting conference coming up for those interested in  branding!

Thought Leaders in Brand Management: A Meeting of the  Minds

Università della Svizzera italiana (USI), Lugano

March 11 – 12, 2011

“With this conference, we are venturing into bridging the divide between the professional and the academic worlds, something that has not been done before in the field of branding. This will be a meeting of the minds, bringing together forward-thinking brand executives committed to knowledge and learning and academics from the top research institutions across the globe.”

Keynote speakers include the European Director of the TED Conferences; Genral Manager of Disneynature and President of The Walt Disney Company, France; Chairman of Brand Finance; CEO of Freitag and global heads of branding from international organizations such as Credit Suisse, BSI, Holcim, ABB, World Wildlife Fund and more.

For additional conference and registration information, please go to www.brand-management.usi.ch

By | January 26th, 2011|Other events|0 Comments

GCN Apéro – 25 January 18h30 at the Lola bar in Geneva

Dear communicators,

First of all we would like to say Happy New Year and thank you for your continued support throughout the years. Instead of adding to the pre-Christmas stress, we decided to organise our annual Christmas drink in January. You are cordially invited to join us at the Lola bar in the Paquis on Tuesday 25th of January at 18.30 for an evening of networking and fun.

When: Tuesday 25 January 2011 at 18.30
Where: Lola, Rue de Richemont 7-9, Paquis (Next to Le Comptoir restaurant)
view map>> Trams: 13 & 15 Môle
Format: No presentations or speeches – just socialising and networking!

Entry: CHF 15.- includes two drinks and outstanding finger foods supplied by the Comptoir restaurant.

Places are limited, so please register as soon as possible>>

We look forward to seeing you there.

Regards,
Glenn, Patricia, Vincent, Melitta
Geneva Communicators Network

 

 

 

By | January 11th, 2011|GCN aperos|0 Comments

New job posted

A new job opening has been posted on our Careers page:

Marketing officer, ICRC Geneva

Good luck!

By | January 3rd, 2011|Careers|0 Comments

Happy new year from Geneva Communicators

Happy new year to all communicators from the Geneva Communicators team. Look out for our 2011 welcome apero in January 2011 (exact date and venue to be announced).

 

Melitta, Patricia, Vincent and Glenn

By | December 31st, 2010|Other events|0 Comments

Last push to donate Free Rice to WFP

During her presentation on 16 November, Emilia Casella from the World Food Programme challenged GCN members to see how much free rice they could donate by the end of 2010 via the WFPs innovative fundraising platform: www.freerice.com.

There is still time to complete this fun but worthwhile challenge. Simply take a few minutes to sign up to the Geneva Communicators Network group and start playing and generating free rice!

Melitta

By | December 23rd, 2010|Other resources|0 Comments

Swisster English-language Geneva news service closes down

Swisster, the English-language online news service set up in 2008 by Edipresse, the largest media publisher in French-speaking Switzerland, is shutting down after two-and-a-half years.

As GenevaLunch, the community online newspaper reports: 

“Swisster was launched in March 2008 during the boom phase of Internet media, but shortly before the financial crisis hit the industry. In a statement published 22 December in Cominmag, a publication for the communications industries in the region, Edipresse noted that the site was not able to “take advantage of synergies to develop optimally and thus reach a point of critical mass” during a difficult economic period and in an extremely competitive niche market, despite having doubled its readership between January 2009 and December 2010.”  (reproduced with permission)

Read the full article on GenevaLunch>>

By | December 22nd, 2010|Other resources|0 Comments

H&H Webranking 2010 Switzerland: Swiss companies at standstill

A study conducted by Hallvarsson&Halvarsson (H&H) is a leader in financial communication in Sweden shows that Swiss companies are at a standstill with online communications. H&H Webranking is the largest study assessing corporate and financial communication online of more than 900 companies from around the world. 14th European edition of the H&H Webranking research and 7th in Switzerland.

Swisscom retains the top position in the H&H Webranking 2010 Switzerland Top 50 with UBS and Credit Suisse rounding out the top three. The results show Swiss companies have failed to improve and continue to lag behind the European average. The gap between the information supplied and what the market is requesting has widened just as technological developments and social media create new challenges to confront.

The H&H Webranking survey, now in its 14th consecutive European edition and 7th Swiss edition, represents the most in-depth analysis of online financial and corporate communications in Europe. The study evaluates the English language version of corporate websites, excluding commercial sections. The H&H Webranking is a valuable instrument not only for measuring the effectiveness of a company’s online communications but also as a comparison with domestic and international competitors.

For further information>>

By | December 22nd, 2010|Other resources|0 Comments

Latest Job Opportunities

Looking for a fresh challenge for 2011? Take a look out some of the latest career opportunities on the GCN Careers page. Recently posted positions include:

> Deputy Head of Internal Communications, Geneva

> Senior Internal Communications Manager, Geneva

> Communications Manager, Zurich

Good luck!

By | December 18th, 2010|Careers|0 Comments

CEOs misunderstand employee engagement

As in this blog we have spoken a lot about Employee Engagement in the past, I found a new report from the Economist Intelligence Unit on the subject most enlightening. It clearly signposts a disconnect between the boardroom and the rest of the organisation when it comes to understanding and acting on engagement issues.

According to the report, more than 80% of top executives across Europe and the Middle East view disengagement as one of the three biggest threats to their business. Yet, during the survey, almost half of these executives (47%) admitted that they do not discuss staff engagement issues in the boardroom.

Perhaps even more worrying was the report’s finding that many senior executives appear to have a fundamentally flawed view of what – and who – influences the levels of engagement within their organisations. For example, just 13% of C-suite executives believe that line managers and middle managers are chiefly responsible for staff engagement – this despite the raft of evidence pointing to line managers as being the key to morale and productivity.

Perhaps the most enlightening statistic to emerge from the report is the fact that nearly half (47%) of the senior executives surveyed believe that they are personally responsible for generating the levels of employee engagement in their firm – a view that is shared by only 16% of senior directors outside the C-suite.

Paul Lewis from the EIU, who edited the report, said: “this research strongly suggests that many, though certainly not all, CEOs retain an unrealistic and over-optimistic view about their own impact when it comes to staff engagement.”

An important point to bear in mind when building a business case for engagement related campaigns.

Melitta

By | December 10th, 2010|Other resources|0 Comments