Workshop: How to use storytelling to drive change

Join our former presenter, Elissa Bertot for a 1-day workshop on storytelling:

How to use storytelling to drive change: 1-Day Workshop

There’s never been so much competition for your audience’s attention— so how do you make sure your message gets through? It’s not enough to just get noticed. To make a real impact, you have to make your audience care enough to take action. Whether you want them to make a purchase, support your cause, get involved or change their minds, creating a story they care about is the only way to inspire action and drive change.

In this full-day, interactive workshop, you’ll learn a step-by-step storytelling framework you can apply to any communication, regardless of your audience. By the end of the workshop, you will know how to craft a compelling story that reaches your audience and changes minds, attitudes and behaviors.

Geneva; 2 May 2019, 09h00-17h00
CHF 460
Further information>>

By | April 22nd, 2019|Other events|0 Comments

Event: Strategies for e-reputation management, 25 April 2019 Geneva

April 25, 2019, 18:30 – 19:30 followed by a networking apéro

Webster University Geneva

Digital threats such as cyber-attacks, data breaches and phishing have become increasingly common targeting both individuals and corporations. These attacks pose a serious threat to online reputation, not the least due to the close link between the e-reputation of organisations and the online reputation of their employees. Together with fake news, the threat of cyber-attacks, data breaches and scams also furthers consumer distrust in online communications.

In this troubled digital climate, how can communicators leverage the opportunities provided by the Internet, whilst mitigating against potential threats?

Stephane Koch, expert in internet security and digital strategies will explain some of the main digital threats. He will then provide advice on proactive measures that communicators can take to mitigate against the related risks to their company or organisation’s e-reputation – as well as how to manage communications if a crisis should occur.

Focusing on the opportunities, Viola Krebs will explore the potential of online communication, both to respond to communication crises resulting from cyber-attacks and to build consumer or public trust in an environment marked by growing distrust.

Whilst this is a free event, we kindly ask that you register here.

By | April 16th, 2019|Other events|0 Comments

Leading Looks: The Power of Design in Business, 3 May 2019, Geneva

On 3 May 2019 (14-18h00), EU Business School invites you to its first ever Design in Business Conference to further analyze the past, present and future prospects of design in business.

Join key industry leaders, as well as EU Business School students and faculty, for an afternoon of impactful discussion on a topic which most have yet to bring to light.

Further information (pdf)>>

By | April 5th, 2019|Other events|0 Comments

Performance Web – Geneva 17 May 2019

This one day conference (in French!) for web professionals will feature 18 presentations, 3 workshops, and an opportunity to network. The conference topics will include SEO, SEA, social media and French-speaking web experts will be available throughout the day to talk to you about new features and strategies to adopt in the face of change. It will be about SEO, SEA, marketing automation, social networks, influence marketing and many other topics.

For further information and to register>> 


By | March 11th, 2019|Other events|0 Comments

LEC (L’Événement Connecté) – 9 to 10 April 2019

The LEC (L’Événement Connecté) will be held at Palexpo in Geneva from the 9-10 April 2019.

The event was formerly known as the Salon eCom/Swiss IT Business, SMARC and Retail-Expo show, considered the biggest Swiss event dedicated to digital and IT.

The 2 days will feature events that will focus on the new technological and organisational challenges facing all Swiss industrial and service companies today.

For more information and to register>>

By | March 11th, 2019|Other events|0 Comments

Become an Independent Professional – Event

Have you ever considered starting up as an independent professional or freelancer?

If so, Excelerate Institute as created the event for you!

On March 7th, experienced entrepreneur André Delafontaine, will be sharing how exactly you can create a successful business in the Suisse Romande region.

He will be joined by a team of coaches – including our own Business and Communications Coach, Melitta Campbell – who will be available to give you personalised feedback on your own ideas and questions.

Learn more about the half-day event and reserve your place

Excelerate Institute - Event - Become and Independent Professional in Suisse Romande











Intrigued about life on the ‘other side’?
Read this research from Excelerate Partners advisors Eric Balossier & Morgan Matthews 
> Become Independent and Thrive

By | February 28th, 2019|Other events|0 Comments

Seminar: Can social media change the world? promoting or demoting human rights – Thursday 13 December; 18h30-19h30

Seminar: Can social media change the world? promoting or demoting human rights

December 13, 2018, Webster University, Geneva

18:30 – 19:30

Followed by an informal networking apéro & exhibition viewing


Dr. Bradley E. Wiggins, Associate Professor and Head, Media Department of Media Communications, Webster Vienna Private University

Gisella Lomax, Head of Social Media, UNHCR, the UN Refugee Agency

Paula Dias Leite, Brazilian photographer, researcher and visual storyteller

Martina Castiglioni, Student President, Webster Humanitarian Association


“Augmented Democracy”: an interactive, innovative storytelling project using AR technology by Paula Dias Leite.

“Together as One”:  collaborative art created by Webster Humanitarian Association with the Venezuelan artist, and human rights activist, Rodrigo Hombre Radikal Figueredo.


Dr. Sarah Grosso, Media Communications Department, Webster University Geneva

A special edition of the Spotlight Seminar to celebrate International Human Rights Day and Webster Geneva’s 40thAnniversary. Co-hosted by the Webster Humanitarian Association.


This is a free event.  Advanced registration is requested here >

By | December 10th, 2018|Other events|0 Comments

World Usability Day 2018 in Geneva


Celebrate World Usability Day in Geneva with a free after-work event;  this year’s theme is “UX design for good or evil” and it will take place on Thursday 8 November @ Impact Hub (next to Cornavin train station), from 6.30 to 9pm.
Further details and register here>>

By | October 31st, 2018|Other events|0 Comments

Conference: The art of corporate communication: insights for the 21st century

‘The Art of Corporate Communication: Insights for the 21st Century’ conference at Webster University Geneva on November 1st from 6.30 pm – to 7. 30 pm.

Four professors spanning a range of fields (media history and theory, humanitarian communication, business communication, international negotiation, marketing and social science) connect their academic knowledge and professional expertise to shed light on the challenges of persuading, marketing and measuring the impact of communications in the current, turbulent political and economic landscape.

Further details and registration>>

By | October 17th, 2018|Other events|0 Comments

Get clarity in your marketing at Live Marketing Q&A Events in Lausanne & Geneva

  • “What can I do to get marketing results fast?”
  • “How am I going to reach my target market?”
  • “I want to raise the profile of my brand, but where do I even begin?”

Do you have a marketing question that keeps you awake at night?

You know that if you crack that hard nut you will move ahead in your business … and you will sleep better.

You can go the long way around and start joining courses, reading articles, blogs and books …


You can send your question to us and we will answer it LIVE. You will get a specific answer to your very specific question and the clarity on what to do next, step by step.

Other small business owners have joined the event in the past and gained the clarity that they needed. See what one of the participants had to say:


”I was amazed by the detail that you went into on the questions.
Thank you for taking the time to look so closely at what I could be doing better.
I thought your event was excellent.
I would certainly be interested to attend again once I’ve implemented some of your ideas over this winter”
Dave Burrows, Owner, Snow Pros Ski School


We take in 3 questions per event and accept up to 10 participants as observers (those who do not have a specific question but want to learn new marketing tactics and techniques).


  • October 10, Wednesday – LAUSANNE
  • October 30, Tuesday – GENEVA
  • November 21, Wednesday – LAUSANNE


  • Observer ticket: 30 CHF
  • Question ticket: 50 CHF
  • VIP ticket (event fee + 1h consultation with one of us): 150 CHF


To register, please visit

If you have any questions, please shoot us an email at


Ioana Hardy, Marketing growth expert, Award-winning marketer, Founder of Fast Forward Marketing, Co-founder of Marketing Q&A. Ioana has 20 years experience in building brands and driving growth through effective marketing:

Ekaterina Filippova, Online visibility expert for SME’s, Board member of Geneva Communicators Network, Founder of eKat Communication, Co-founder of Marketing Q&A. Ekaterina is an ace at increasing visibility on social media, having done that for many businesses in Switzerland:

By | October 2nd, 2018|Other events|0 Comments