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Digital Transformation conference Lausanne – 22 June 215

Digital Transformation – Women in Digital Switzerland is organising a conference on Digital Transformation in Lausanne on Monday 22 June from 7:00 PM to 9:00 PM featuring Aurore Gailing, Digital Marketing and E-Commerce Manager at Nespresso Switzerland.

The event will be held at the Worknshare space, rue du liseron 7, in Lausanne and promises to provide participants with an opportunity to learn more about a key topic for all marketers. As Altimeter defines it, the Digital Transformation is the “realignment of, or new investment in, technology and business models to more effectively engage digital customers at every touchpoint in the customer experience lifecycle” Brian Solis adds that companies need to think of Digital Transformation as a “formal effort to renovate business vision, models, and investments for a new digital economy”.

About the speaker:

aurore gailing

After several years working as an account manager at McCann Worldgroup, Aurore Gailing joined Nestlé as a marketing manager for the Swiss customer loyalty program MONDO. While working at Nestlé, she developed the e-commerce website and digital content strategy and operations. After another position held at the prestigious Digital Accelaration Team, Aurore continued specialising with digital among other brands of the Nestlé Group, such as Cailler, Nescafé, Buitoni until she was appointed as Nespresso Switzerland’s Digital Marketing and E-Commerce Manager.

For further information and to register click here>>

By | June 15th, 2015|Other events|0 Comments
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Sold out! Pre-summer apéro, Tuesday 16 June 2015, Geneva Botanical Gardens

Our  joint IABC/GCN pre-summer apéro is now sold out! We look forward to seeing the 50+ communicators next Tuesday!

 

 

By | June 12th, 2015|GCN aperos|0 Comments
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UX Lausanne – Creating delightful User Experiences 4-5 June 2015

UX Lausanne – Creating delightful User Experiences (2 days – 8 talks – 8 workshops)
Date:  June 4–5, 2015
Location:  Palais de Rumine – Place de la Riponne 6, Lausanne

UX Lausanne is the first Western Switzerland event dedicated to user experience design: how to design delightful user experiences. The annual conference gathers major actors and specialists in the field of communication and design. The two day program (conference and workshops) provides a platform with opportunities to develop local and international connections, as well as sharing new ideas.

Speakers and topics include:
Stephen P. Anderson  – ” Hooked on a feeling”
Elizabeth Buie – “We are all stakeholders”
Johanna Kollmann  – “Sense-making for digital products”
Sarah Horton and David Sloan – “Empathy, education and excellence in inclusive design”
Antonio De Pasquale – “Fading money”
Donna Lichaw – “A narrative approach to building successful products and services”
Zahida Huber – “The risks and benefits of building trust”
Cennydd Bowles – “The ethical designer”
Benoit Pointet – “From Analytics Data to User Insights: how to get beyond Google analytics”
Andrea Resmini – Keynote Speech “When information bleeds everywhere and our digital and physical spaces become one and the same, how do we behave as designers and architects”

For more information>>

By | May 27th, 2015|Other events|0 Comments
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internal communications consultant sought — IAEA

The UN’s International Atomic Energy Agency in Vienna is looking for an internal communications consultant to help develop the IAEA’s internal communications strategy. This is a three-month assignment, and the bulk of the work can be done remotely. See the vacancy notice at https://iaea.taleo.net/careersection/ex/jobdetail.ftl?job=TAL-OPIC20150417-002 and you can contact ex-Geneva colleague Miklos as Gaspar (m.gaspar@iaea.org) for further details.

By | May 22nd, 2015|Careers|0 Comments
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TEDxLausanneWomen – 28 May 2015

TEDxLausanneWomen will be held on Thursday 28 May 2015 from 18h00 to 22h00 at the Casino de Montbenon in Lausanne. This is the first event for TEDxLausanneWomen
and has been planned to coincide with TEDWomen 2015,  which will be streamed live from Monterey, California. The three hour programme on the theme of Momentum will blend local and international talks with an opportunity to meet challenging and interesting women from around the world.

Location:  Casino de Montbenon, Allée Ernest-Ansermet 3,1003 Lausanne
Time: 18h00 to 22h00
Language: English and French (without interpretation)

Program

  • 18:00 – 18:30 Registration
  • 18:30 – 19:30 Five live speakers
  • 19:30 – 20:00 Break – networking with drinks & nibbles
  • 20:00 – 21:30 Live streaming of TEDWomen session 2 from California
  • 21:30 – 22:00 Closing

For further information>>

By | May 21st, 2015|Other events|0 Comments
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Crowdsourcing Week Summit Geneva – 26 May 2015

crowdsourcing logoThe Crowdsourcing Week Summit will take place in Geneva on Tuesday, May 26, 2015 from 10:00 AM to 7:00 PM at the Uptown Geneva (Rue de la Servette 29). Swiss and international speakers will gather in Geneva for this one-day conference to share how crowdsourcing is shaping their industries and is transforming organizations today. Hear from 15+ crowdsourcing industry experts and client side advocates proving how crowdsourcing can truly reinvent the way you do business.

What to Expect:
–The summit will be an excellent opportunity to exchange ideas and knowledge with Switzerland’s innovators and change makers.
–There will be prizes, competitions and plenty of tools and techniques to ensure your networking is as targeted and beneficial as possible.
— A live scribe will capture the ideas flowing through the day in real time.
–CSW Summit Geneva will beam via multiple social media channels all captured beautifully on Brandwatch’s Vizia platform.
–Everything you would expect from a Crowdsourcing Week Conference!

For more information>> 
By | May 20th, 2015|Other events|0 Comments
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“Reputation is not something you manage, t’s the result of what you do”.

dr anne gregoryDr Anne Gregory is Professor of Corporate Communication at the University of Huddersfield  and current Chair of the Global Alliance, the world-wide body of over 60 national and international public relations associations which is a recognised NGO by the UN. During a recent visit to Switzerland, Dr Gregory addressed Swiss PR professional at the AGM of Prsuisse in Zurich. During her visit, Dr Gregory was interviewed by Marion Starck of Starck Public Relations. Below is an excerpt of the interview, with a link to the full article.

According to Anne Gregory, the PR profession is facing nothing less than a paradigm shift. In her presentation, Dr Gregory showed how over 80% of their organisations’ value is comprised of the sum-total of their intangible assets and how communicators should see it as their primary role to interpret and redefine the issues that surround them, thus enabling effective communication throughout their organisations.

Read the full article here>>
prsuisse

By | May 19th, 2015|Other events|0 Comments
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GCN & IABC pre-summer apéro, Tuesday 16 June 2015, Geneva Botanical Gardens

We are pleased to announce our pre-summer apéro to be held on Tuesday 16 June 2015 at 18.30. This year will be a special event organized jointly with the Swiss chapter of the IABC (International Association of Business Communicators) and will feature a brief presentation from a renowned communicator,  Brenda Tilke, currently Senior Communications Manager and myRoche Editor at F. Hoffmann-La Roche, will speak about story-telling for internal communications, using science as an example. The event will take place at the Restaurant Le Pyramus located in the Geneva Botanical Gardens:
pyramus_resto
Date: Tuesday 16 June 2015
Time: 18h30 to 21h00
Location: Restaurant du Jardin Botanique, Chemin de l’impératrice 1, 1292 Chambésy-Genève
Registration fee: CHF 35.- per person for members of the GCN or IABC, CHF 45.- for non-members (includes drinks and snacks)
Note: Please be sure to come into the park before 19h as the park closes then to the public.

Register here for the event>>

About the speaker: Brenda Tilke has long been fascinated by the stories behind science. She started her career in the Philadelphia area with a publisher of nursing books and magazines. Brenda then switched to healthcare reporting, spending eight years as the senior writer and editor for national medical trade press magazines for allied health Btilke drawing (1)professionals.  In 1999, Brenda and her husband moved from the United States to Europe. She continued her healthcare journalism career, writing for international media covering the fields of medical imaging and therapeutic radiology.  Brenda joined Roche in 2008 as Communications Manager in Pharma Communications. Currently, she is Senior Communications Manager in Roche Group Communications and one of the editors of myRoche, the company’s multiple award-winning print and electronic news and feature channel reaching more than 88,500 Roche employees worldwide. Brenda has also won several IABC awards.  More information about Brenda can be found on her LinkedIn profile >>

 

 

 

 
By | May 13th, 2015|GCN aperos|0 Comments
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Next Geneva UN designers group meeting

UNdesignerslunch_May20The next lunch meeting of the UN Geneva designers community is planned for 20 May 2015 hosted by OCHA. The meeting is an informal gathering open to graphic designers and visual experts working in the UN to discuss opportunities and challenges.

For more info, contact: jesus.vicente@itu.int or visit the Facebook page.

By | May 4th, 2015|Other events|0 Comments
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Global Fund new online platform launched today

The Global Fund partnership has launched an online platform to involve a broad spectrum of participants from government, civil society, people affected by the diseases, multilaterals, private sector and other interested parties to collectively shape the future of the partnership through contributing to the making of the new strategy.

The e-Forum 2015 will invite participants to discuss and share their thinking on diverse thematic areas that the Global Fund works in while highlighting how the partnership should prepare itself for changing dynamics in global health. The e-Forum will be a multilingual platform and will be hosted on the website www.theglobalfund-eforum.org/consultation .

 

By | April 22nd, 2015|Other resources|0 Comments
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