The photos of the MScom Geneva Communications Forum are now available on the myimage.ch website >>

Last night some 100 people gathered for the first MScom Geneva Communications Forum in Geneva (where else?!).  Guest speakers were Keith Rockwell, spokesperson at the WTO and Harold Burson (pictured above), founder of PR agency Burson & Marsteller. The theme  “The changing communications landscape in the age of global business” was approached differently by the speakers with Mr Rockwell covering the experience of WTO as a relatively new organisation coming to grips with the “need” to communicate and Mr Burson looking at the impact of globalisation on the communications industry. We also learnt that at 85 years old, Mr Burson writes his own blog – is he the oldest PR blogger around?

Glenn