Other events – Page 25 – Geneva Communicators Network

Lac Leman Communications Forum 2010

As co-organisers, we are pleased to present to you the Lac Leman Communications Forum 2010:

Theme: Navigating the Social Media Jungle: Strategies for Corporate Communications
Date and time: Thursday, May 6, 2010 10:00 – 18:00 hrs
Location: The Olympic Museum, Lausanne, Switzerland
Cost: CHF 450/EUR 300 (The conference fee covers all breaks, lunch, the closing apero as well as a certificate of attendance from the Universita della Svizzera italiana)

The Lac Leman Communications Forum will provide an up-to-the-minute review of the Web 2.0 landscape and analyzes the increasingly central role that corporate communications plays in virtually every organizational function. Forum participants will gain insights into how to deploy proven strategies for using new and emerging digital platforms.

Speakers:
Paul Argenti, Professor of Corporate Communication, Tuck School of Business at Dartmouth, USA.
Andreina Mandelli, PHD, SDA Bocconi School of Management, Italy, and Universita della Svizzera italiana, Switzerland. Andreina Mandelli is Professor of Communication and Marketing at SDA Bocconi School of Management in Italy.
Adrian Monck, Managing Director, Head of Communications and Media, World Economic Forum.
Bertil Cottier, Professor and Dean, Faculty of Communication Sciences, Universita della Svizzera italiana, Switzerland.

More information and registration>>

By GenevaCom| March 4th, 2010|Other events|1 Comment

Marketing 2.0 conference in Paris

For those who are interested in social media, there is an interesting conference in Paris on 22-23 March 2010. Marketing 2.0 (M2C) will bring together experts and specialists to discuss the future of marketing, (social) media, and advertising, as well as new technology.

The main goal of the M2C is to exchange ideas and learn how to handle the dramatic changes in media, marketing, and consumer behavior in your day-to-day business using the latest knowledge, best practice, and trends. We try to gain insights from the bigger picture instead of focusing on only one discipline, such as technology, marketing, or media. Furthermore, we recognize that all areas are becoming ever more connected and also recognize the need for better understanding across all departments today.

If you click on the icon on the Comminsight blog and add the code: PGM2C2 you can benefit from a slight discount.

See you in Paris!

By GenevaCom| February 25th, 2010|Other events|0 Comments

Workshop on social media and civil society – 8 March 2010

A workshop on New Media for civil society will take place in Geneva, on March 8, 2010, at 5 pm.

The workshop takes place in the framework of the Geneva Summit for Human Rights, Tolerance and Democracy. The full details of the event are:

http://www.genevasummit.org/static/showNew/page/program_2010_en

17:00 Human Rights Advocacy: Skills-Building Workshops: New Media for Human Rights: Activism in the Internet Age, Yves Bennaim, New Media Expert Trainer

The workshop is free, register at: http://www.genevasummit.org.

By GenevaCom| February 22nd, 2010|Other events|0 Comments

Web Analytics Wednesday in Geneva on 27 January 2010

An interesting event from Web Analytics Wednesday for those working in the online communications field – this event focuses on the analysis of web-based communications:

Join us on the 27th of January 2010 for the first Web Analytics Wednesday of the year sponsored by HIPPARCOS and FinScore.

On the agenda (to be confirmed):
* Opening words
* Business case by Swisscom: Web Personalization
* FinWEB: Online and offline become 1
* Discussion and networking

We will be happy to welcome you at this event.

Location: Forum Crédit Suisse – Rue de Lausanne 17 – 1201 Geneva
Only 1 minute far from the train station
Time: 17h00

Register here >>

By GenevaCom| January 3rd, 2010|Other events|0 Comments

CSR Geneva Talks & Drinks: Corporate Human Rights Reporting 13 January 2010

An interesting event on human rights reporting presented by CSR Geneva:

Corporate Human Rights Reporting: An Analysis of current trends

Dr. Liz Umlas and Salil Tripathi will discuss some recent trends in human rights reporting, highlighting selected examples of innovative reporting on the subject, as well as key areas where further work is still needed.

Guest speakers: Dr. Liz Umlas, author of a recent report on corporate human rights reporting and independent researcher specializing in human rights and Salil Tripathi, Policy Director of Institute for Human Rights and Business in London, internationally recognized specialist in the field.

The talk will be moderated by Tony Burgener, Director, Senior consultant at Burson-Marsteller in Geneva.

When: On Wednesday, 13 January, 2010, from 7:00 to 9:00 pm

Where: First floor of the Restaurant La Broche – Salle la Combourgeoise, 36 rue du Stand, 1204 Genève, Tel. 022 321 22 60 –www.restaurantlabroche.ch

How to get there: Tram: 1 and 15 – “Stand”and several buses. If car needed, free private parking next to restaurant.

Entrance fee: CHF 15.—including networking cocktail

Registration compulsory (limited space): info@convergence-durable.org
Please mention if you would like to stay for dinner – delicious roasted meat on the spit or vegetarian option available.

By GenevaCom| December 31st, 2009|Other events|0 Comments

EYH Geneva- An interactive, dynamic day of science for 11-15 year old girls!

An interesting event for all parents with teenage daughters:

Expanding Your Horizons is an international program for girls (age 11-15) who come from public and private schools. At the Geneva EYH conference, girls will participate in an exciting and fun-filled day of hands-on science, technology, engineering and mathematics activities led by professional women scientists and engineers. Girls will perform actual science experiments in small groups (in French and English) and talk with women scientists and engineers. Discover how an iPod is built, launch a comet, look at brain MRIs, find the link between cooking and chemistry and more!

Saturday, November 14th, 2009
International School – 62 Route de Chene, 1208, Geneva, Switzerland

Entrance: 15 CHF. Pre-registration is a requirement.
Register at: www.expandingyourhorizons.org/conferences/Geneva

Exploring what types of exciting careers exist in math and science. Meet real “Googlers”–women engineers who work at Google, talk with a doctor from the World Health Organization, ask women physicists from CERN what they studied in school…and discover their passions.

Over 20 organizations will be represented. Dynamic women scientists from a variety of fields (like medicine, biotechnology, engineering, technology, environmental science, public health) will be there to talk with participants. An opportunity to meet other girls from around Switzerland and France with similar interests. And, at the end of the day a chance to win fabulous prizes–like a notebook computer and a private tour of CERN.

Parents welcome – There’s a day-long program of interesting workshops for them as well.

To find out more and to register your daughter and yourself : http://www.expandingyourhorizons.org/conferences/Geneva/

By GenevaCom| November 8th, 2009|Other events|0 Comments

world usability day in Geneva – 12 November 2009

For those interested in usability and related-online communication issues, then keep in mind World Usability Day, 12 November 2009 and the special event being held in Geneva, more information as follows:

World Usability Day was founded by the Usability Professionals’ Association to ensure that the services and products important to life are easier to access and simpler to use.

Join us on Thursday 12 November at Hotel Bristol, Geneva, to participate in World Usability Day 2009.

This year, the event will have two parts:
1. Usability training courses in the afternoon
2. Presentations by invited speakers and our traditional networking apéro.

1. Training
§ How to integrate User-Centered Design into your projects by Mary Mooney, MBA
§ How to set up and run your usability tests by Florian Egger, PhD

2. Guest Speakers & Apéro
§ Achieving Usability with Interaction Design Patterns by Ahmed Seffah, PhD
§ Usability at Orange by Marjana Rapaic
§ Apéro sponsored by Telono

Cost
Training (course materials included):
Regular price: CHF 240
Student price: CHF 100

Guest Speaker Presentations & Apéro: FREE
More Information & Registration>>:

By GenevaCom| October 23rd, 2009|Other events|0 Comments

Feedback on marketing masterclass roundtable

Thanks to 100+ persons who gathered at the marketing masterclass roundtable on branding organised by the International University in Geneva and Geneva Women in International Trade on 1 October 2009 with the Geneva Communicators Network as a media sponsor. Some photos of the event can be seen here>>

By GenevaCom| October 5th, 2009|Other events|0 Comments

Marketing masterclass on branding: 1 October 2009

The Geneva Communicators Network is a media partner for the following communications event where our members (that’s you!) can receive a discount entry. Full details on the event below:

The International University in Geneva and Geneva Women in International Trade have the pleasure to invite you to a roundtable:

“Marketing Masterclass: Can branding be a bridge between the corporates and the international organisations? “

When: Thursday 1 October 2009, 6 p.m.

Where: Ramada Park Hotel, Avenue Louis-Casaï 75-77, Genève-Cointrin 1216

“A mini-revolution is taking place among international and non-governmental organizations that are borrowing marketing strategies normally used in the corporate world to build stronger brands and partner more effectively with industry. What appeared to be a savvy trend before the current economic turmoil may now become a financial necessity. How can these two worlds with seemingly different agendas best maximise these new “partnerships”? Our panel brings together experts in marketing and communications who will share their insight, methodologies and provide practical examples.”

Panel members: • Sue Mizera, Managing Director, Young & Rubicam Brands
• John Kidd, Head of Global Communications, International Union for the Conservation of Nature (IUCN)
• Amanda Seller, Head of Private Sector Fund Raising, United Nations High Commissioner for Refugees (UNHCR)
• Nada Dugas, Associate Director, Procter & Gamble,External Relations Baby Care, EMEA

Register online here and note in the comments box “GCN member”:
http://www.iun.ch/index.cfm/en/iun/news_events/registrationform?id=77

Entry fee: 35 CHF (25 CHF for GWIT, GCN and IUN Alumni) with 5 CHF donated for every entry to the Room to Read project

Agenda:
6.00 p.m.       Welcome
6.30 p.m.       Presentations followed by discussions
8.00 p.m.       Cocktail and networking

Register online here and note in the comments box “GCN member”:
http://www.iun.ch/index.cfm/en/iun/news_events/registrationform?id=77

For further information, please consult the roundtable flyer (pdf):
http://www.iun.ch/common/doc/en/Marketing_Masterclass.pdf

By GenevaCom| September 28th, 2009|Other events|0 Comments

4th Geneva Communications Forum

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Thanks to the many communicators who came out for the 4th Geneva Communications Forum «Taking Brand Initiative: Aligning Strategy, Culture, and Identity» on Monday evening (the Geneva Communicators Network was a co-organiser of the event).

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