Lac Leman Communications Forum 2010


As co-organisers, we are pleased to present to you the Lac Leman Communications Forum 2010:

Theme: Navigating the Social Media Jungle: Strategies for Corporate Communications
Date and time: Thursday, May 6, 2010 10:00 – 18:00 hrs
Location: The Olympic Museum, Lausanne, Switzerland
Cost: CHF 450/EUR 300 (The conference fee covers all breaks, lunch, the closing apero as well as a certificate of attendance from the Universita della Svizzera italiana)

The Lac Leman Communications Forum will provide an up-to-the-minute review of the Web 2.0 landscape and analyzes the increasingly central role that corporate communications plays in virtually every organizational function. Forum participants will gain insights into how to deploy proven strategies for using new and emerging digital platforms.

Speakers:
Paul Argenti, Professor of Corporate Communication, Tuck School of Business at Dartmouth, USA.
Andreina Mandelli, PHD, SDA Bocconi School of Management, Italy, and Universita della Svizzera italiana, Switzerland. Andreina Mandelli is Professor of Communication and Marketing at SDA Bocconi School of Management in Italy.
Adrian Monck, Managing Director, Head of Communications and Media, World Economic Forum.
Bertil Cottier, Professor and Dean, Faculty of Communication Sciences, Universita della Svizzera italiana, Switzerland.

More information and registration>>

By | March 4th, 2010|Other events|1 Comment
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Help writing social media guidelines

Social Media is a fast evolving area of communications and most organisations are starting to develop and issue guidelines for staff regarding use of Corporate blogs and networks, as well as restrictions on the use of social media outside of the office to prevent any company secrets being leaked or colleagues being maligned.

If you are planning to develop such policies, then help is at hand as the CIPR has released Social Media Guidelines to help advice the communications community on how social media should be handled. 

Read the CIPR Social Media Guidelines >

Melitta

By | April 14th, 2009|Other resources|0 Comments
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Interesting blog – Innovation 2.0 and…

Following our recent event on mobile communications, here is another blog which may be of interest about innovation, ideas, web 2.0, social Networking, collaboration, knowledge management…and more.

http://enterprisecollab.wordpress.com/

The author is Stephane Cheikh, a Geneva based SITA employee working on innovation. It is a collection of personal thoughts around topics  such as future trends and innovation, disruptive web 2.0 business models and emerging technologis and markets.

By | October 3rd, 2008|Other resources|0 Comments
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