Lunchtime Seminar Friday 8 February 2019 – How to use storytelling to drive change

Dear Communicators,

The Geneva Communicators Network is pleased to announce our first lunchtime seminar for 2019:

How to use storytelling to drive change – Friday 8 February 2019
There’s never been so much competition for your audience’s attention- so how do you make sure your message makes an impact? It’s not enough to just get noticed, you have to make your audience care enough to take action. Whether you want them to make a purchase, support your cause, get involved or change their minds, creating a story they care about is the only way to inspire action and drive change.

In this lunchtime seminar, you will learn a step-by-step storytelling framework you can apply to any communication, regardless of your audience. By the end of the seminar, you will know how to craft a compelling story that reaches your audience and changes minds, attitudes and behaviors.

Date: Friday 8 February 2019
Time: 12h30 to 14h00
Location: The Swiss Press Club, Route de Ferney 106, La Pastorale, 1202 Geneva.

Fee: CHF 30.- per person includes drinks and snacks

Please register online >>

Elissa Bertot is a communications strategist, copywriter and trainer. Through her consulting company, Elissa Bertot Communications, she helps organizations create stories that inspire action. Since 2015, Elissa has consulted for international organizations, non-profits, NGOs and small/medium-sized companies, helping them develop brands and messages that drive change. She also leads tailored communications workshops, teaching storytelling and brand strategy to communications teams and business owners. With more than 12 years’ experience in branding, communications, PR and marketing in Fortune 50 corporations, agencies and now as a consultant, Elissa is on a mission to change the way organizations communicate from the inside out.

Elissa Bertot
By | January 21st, 2019|GCN lunch events|0 Comments
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GCN Networking Apéro – Monday 23 March 2009

Following the success of the first ‘The Geneva Communicators Apéro’ last December (over 80 people attended), we invite you to a second informal socialising and networking event for communication professionals working in the Geneva region.
redwineWhen: Monday, 23 March 2009, from 18h30 onwards
Where: Soleil Rouge, 32, Boulevard Helvétique, Geneva
Format: Just socialising and networking!
Entry: The event is free of charge: please get your own refreshments and drinks upstairs and then join us in our reserved room downstairs!
Since space is limited, please register as soon as possible>>

If this link does not work, please paste the following link into your Internet browser:
http://optima.benchpoint.com/optima/SurveyPop.aspx?query=view&SurveyID=145&SS=gQX62O
We look forward to seeing you there!

By | March 6th, 2009|GCN aperos|0 Comments
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LIFT Conference in Geneva – 25-27 February

This week the infamous Lift conference will be held at the CICG in Geneva from 25-27 February.  For those who haven’t signed up, you may still be able to get a spot.

“Lift is a series of events built around a community of doers and thinkers who get together in Europe and Asia to explore the social impact of new technologies. Each conference is your chance to turn changes into opportunities, by anticipating the major shifts ahead, and meeting the people who drive them”

The GCN will be organising a workshop on Wednesday 25 February at 16h. For more information about the conference or to follow some of the presentations online check the website:  www.liftconference.com

By | February 23rd, 2009|Other events|0 Comments
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