State of the Internal Communications Sector Report 2015

The latest State of the Sector report has just been published, providing an industry-wide census on the challenges internal communicators are facing – and where their focus will be over the coming months.

Now in its sixth year, ‘State of the Sector’ investigates core processes and practices, including channel use, and explores the impact of new and emerging technologies like Enterprise Social Networks and apps. This year’s report also includes 10 recommendations for those in the profession.

Download the report >

By | January 20th, 2015|Other resources|0 Comments

Be part of the State of the Sector survey

The State of the Sector is the biggest annual survey of the internal communications world.

Run by Gatehouse, the 2014-2015 survey is now live and looking for the views and experiences from IC professionals across Europe. What’s more, all those that take part will get a free copy of the report, so you can see how you stack up against the rest of the internal comms industry.

Take part in the State of the Sector Survey.

By | September 15th, 2014|Other resources|0 Comments

New Report shows the current state of the Internal Communications sector

Each year Gatehouse, an internal communication and employee engagement consultancy, publishes the results of its annual industry–wide survey of internal comms professionals in a report it called ‘The State of the Sector’.
This week it released its 2013 findings, revealing the current challenges internal communicators are facing and where their focus will be over the coming months. It also looks at channel use and explores the impact of new and emerging technologies like Enterprise Social Networks and Apps.
As well as being an insightful snapshot of internal communications today, the report is a useful way to:
  • See how you measure up against other organisations
  • Win support for new projects, and
  • Help you decide what to focus on

To download your copy of the free report, visit the Gatehouse website.

By | March 14th, 2014|Other resources|0 Comments

Fresh inspiration source for Internal Communicators

A new publication has recently launched that promises to give those in internal communication a rich source of inspiration, learning and advice. It offers this through real-life stories and expert advice direct from leaders inside some of the world’s most exciting companies.

The publishers have made a sample issue of the Journal of Internal Communications available for GCN members to try. If you like it, you can learn more or purchase a subscription at the Journal of Internal Communication website (a special offer code can be found at the end of the sample copy).

Happy reading!


By | May 28th, 2012|Other resources|0 Comments

Rock Your Comms!

A new book released last week promises to help those in Internal Communications to ‘Rock their Comms’ by sharing 98 killer tips from seasoned professionals (including GCN members) that all answer the question: “What’s the single, most important thing that you’ve learned in internal communication?”

Proceeds from the book go to ‘Make a Wish’, a charity that makes the dreams of terminally ill children come true, so it also supports a very worthwhile cause.

To know more or order your copy, visit the Rockstar Comms website.


By | March 6th, 2012|Other resources|0 Comments

What it takes to succeed in Internal Communications

The third annual ‘Professional Development in Internal Communications’ study by the VMA Group, highlights the core skills and qualities that managers look for when recruiting IC professionals today.

According to the report, the top five skills are:

  1. Influencing
  2. Coaching Senior Leaders
  3. Strategy Setting
  4. Writing – Specific Corporate Messages
  5. Writing – Online/Publications

Interestingly, the first three points highlight the continuing evolution of internal communications from a function that churns out news, to one that has a real impact on the success of a company. While the last two points highlight that traditional communication skills still have an important place in the function.

By contrast, the top five skills as perceived by the IC community are:

  1. Coaching Senior Leaders
  2. Social Media Development
  3. Influencing
  4. Public Affairs
  5. External Communications

While survey respondents felt that they are an integral part of the senior leadership team, disappointingly the results showed that advocacy for internal communications amonsgst senior leaders remained unchanged from 2010.

On a more encouraging note, the results did testify to the resilience of the discipline despite the economic climate, with 74% of internal communications functions remaining the same or increased in size over the last year.

You can download a copy of the full report via the VMA website >


By | February 8th, 2012|Other resources|0 Comments

The Uncommon Sense of Internal Communication

A new ebook titled ‘The Uncommon Sense of Internal Communication’, created by Russell-Oliver Brooklands, the IC professional behind the Internal Communication Model, is now available for download and sets out to answer some of the many paradoxical questions surrounding Internal Communication.

When introducing the book Brooklands said, “Originally drafted under the working title: “Why everybody’s rubbish and it’s no one’s fault”, the book compassionately challenges a number of widespread unconscious assumptions, and shines a light on various cultural blindspots. In the process, it helps make sense of why so many people, even at the top of organisations, seem to struggle with IC. And it provides practical steps that can be taken to help them think about it in new ways – so IC professionals can start making a bigger difference.”

‘The Uncommon Sense of Internal Communication’ is currently available to download free of charge from, with a number of versions available depending on your global location and IC view point.

Happy reading!


By | June 17th, 2011|Other resources|0 Comments

Leaders must communicate with depth and care, says new report

The Employee Engagement Report 2011, which explores global workplace attitudes, revealed that trust in executives has a stronger correlation to employee engagement than trust in immediate managers. Half of employees who trust senior leaders are engaged compared to 40% of those who trust their direct boss and 33% of the North American workforce overall.

These findings are consistent with pre-recession findings. Highlighting that trust in leadership is an important factor in achieving high levels of engagement.

It’s harder to build trust with people who you rarely see or have never met, explained Christopher Rice, CEO of BlessingWhite, the consultancy responsible for the survey. “Most immediate supervisors and managers can demonstrate trustworthiness in their daily actions and become known beyond their titles. Executives don’t have that luxury. The workforce scrutinizes what they do see and hear – and will draw the most unexpected, unfortunate conclusions if leaders do not communicate carefully.”

The authors of the report, urge business leaders to demonstrate consistency in words and actions, communicate often and with depth, and create a culture that drives results and engagement.

For more information, download a copy of the report >




By | February 24th, 2011|Other resources|0 Comments

Feedback for a book on Internal Communication in a 2.0 world

The world 2.0 is ever growing and little by little many companies are starting to use their tools and principles to manage their internal communications. A new book written by Alejandro Formanchuk in Argentina shares ideas and experiences about these issues. It is titled “Internal Communication 2.0: A Cultural Challenge”. This is a first version and Alejandro is looking for constructive feedback from fellow communicators.

If you are interested, you can download a free version here .

Alejandro Formanchuk is the President of the Argentinean Association of Internal Communication. He is the CEO of Formanchuk & Asociados, a communication consulting company. He teaches at the UBA and taught in more than 20 universities in the region and is an international speaker and has given conferences in Argentina, Bolivia, Chile, Colombia, Ecuador, Peru, Uruguay and Venezuela. Alejandro has a Bachelor in Social Communication with an Honors Diploma granted by the University of Buenos Aires (UBA).

By | February 13th, 2011|Other resources|0 Comments

Communicators need to enjoy Social Media, new report says

Last year communicators across Europe, including GCN members, took part in a survey to discover how Social Media is affecting our daily work and the challenges and opportunities it presents.

1383 professionals from 30 countries participated in the survey,  jointly conducted by the European Association of Communication Directors and the University of St. Gallen.

And now the results are in, here is a summary:

  • Most communicators have some experience of working with Social Media as they are increasingly involved in tasks such as agenda setting, media monitoring or building stakeholder relationships.
  • A quarter of practitioners are very versed and engaged in Social Media.
  • While many practitioners find Social Media useful and relevant, it is often superiors who drive their use in the workplace.
  • Levels of engagement in Social Media reflect levels of confidence communicators have in using these new applications and platforms. With those with little engagement being the most skeptical. Those actively involved tend to be more satisfied with their jobs.
  • More than half of those surveyed showed signs that the pressure of adding Social Media to the communications mix is leading to overload and stress.
  • Most organizations lack relevant crisis and contingency plans.

The survey report concluded that learning to enjoy Social Media is a good coping strategy for the added stress it can bring and, with many organizations still experimenting with new media, now is a good time to take the leap and actively engage in the Social Web.

If you would like to know more, download the full survey results:
EACD Social Media Survey 2011.


By | February 9th, 2011|Other resources|0 Comments