Bring Authenticity/Audience Perception to Social Media

Another look at our current ‘Hot Topic’ this time in an interesting piece by Mary Cullen. She believes that the open nature of Social Media will encourage people to improve the quality of their communications and be more authentic in the way they interact with their audience, which will, in turn, have a positive impact on the quality of social media in general. Read the full article >

Melitta

By | February 28th, 2009|Other resources|0 Comments

The corporate silo lives!

A recent working paper from Harvard Business School has revealed that despite the efforts of many organisations to break down internal boundaries, the corporate silo is still alive and well.

For the report, titled: Communication (and Coordination?) in a Modern, Complex Organisation, the authors spent three months analysing communications between staff within a large unnamed company with more than 100,000 employees.

The team was taken aback by the lack of communication across the organisation. They found that most people tended to communicate with others in their own group or with peers. With women being one of the few exceptions.

Although the research doesn’t try to answer why corporate silos are so difficult to tear down, the authors hope that the data will help managers understand, pinpoint, and remove bottlenecks within their own organisations.

Key concepts from the report include:

  • Inside the studied company, practically speaking, little interaction occurred across three major corporate boundaries: business units, organisational functions, and office locations.
  • Communication patterns were extremely hierarchical: Executives, middle managers, and rank-and-file employees communicated extensively within their own levels, but there were far fewer cross-pay-grade interactions in the firm.
  • Junior executives, women, and members of the salesforce were the key actors in bridging the silos.
  • Relative to men, women participate in a greater volume of electronic and face-to-face interactions and do so with a larger and more diverse set of communication partners.
  • Server logs can provide valuable information to managers on communication flows within their own organisations.

Read more in a Q&A with co-author Toby E. Stuart >

Melitta

By | February 24th, 2009|Other resources|0 Comments

Create a buzz (word)

Liven up your festive meetings by creating and using your very own communication buzz words. Just take one word from each of the columns below and wow your management team and colleagues with an impressive sounding communication term. 

The following words were all taken from an actual communication conference by Rodney Gray of Employee Communication & Surveys Pty Ltd. 

Melitta

exploratory
asymmetrical
strategy
critical
symmetrical
innovation
eclectic
macro
process
generic
micro
dialogue
strategic
reactive
analysis
counter
parasocial
value
objective
post-positive
dimension
subjective
measurable
construct
technocratic
rationality
context
ideological
reconstructionist
discipline
empirical
technological
map
symbolic
double-loop
dilemma
interactive
dimensional
data
marginal
interdisciplinary
rhetoric
philosophical
post-modernist
narrative
affective
evolutionary
reconception
incremental
relational
model
expressed
normative
polarisation
innovative
dysfunctional
perspective
cognitive
anthropological
psychodrama
explicit
codependent
assessment
enhanced
abstract
assumption
By | December 13th, 2008|Other resources|0 Comments